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Government bans use of 'dark patterns' on e-commerce platforms, notifies guidelines
In Digital
Samco MF unveils Transformer model campaign to promote Dynamic Asset Allocation NFO
MIB approves ‘Digital Advertisement Policy 2023’
In Digital
Disney Star India revenue up 8% in FY23, profit down 31%
Kingfisher’s new campaign celebrates genuine bonds through unfiltered conversations
Haryana cabinet approves ad policy for social media-based news channels to promote govt policies
In Digital
Govt revises ad rates for private FM radio stations after 8 years
In Radio
CAIT submits CCPA complaint against Flipkart, Amitabh Bachchan for ‘misleading ad’
Zomato launches new campaign promising stress-free festival celebrations with sweet deliveries
Zee's reality shows travel across markets, attract diverse audiences: Ashish Sehgal
Auburn Digital Solutions’ new TVC campaign for Bank of Baroda showcases the benefits of its mobile banking app
Zebronics unveils “Ab Home Ko Banao Home Theatre” campaign featuring Hrithik Roshan
Mother’s Recipe unveils its Summerwala Sharbat ad with ‘Swad Jo Dilaye Bachhpan Ki Yaad’ tagline
Spotify’s new campaign highlights the benefits of its Premium proposition
Sebi issues advertisement code for investment advisers and research analysts
Kotak Life sells new insurance plan for youth through humorous campaign ‘Soch Ke Liya Hai’
How can a company use organic marketing to equal the value of an advertisement video?
Zeel records muted revenue at Rs 2,127 crore in Q3FY23
NDTV’s profit down 50% in Q3FY23; revenue down 9.4%
Rasna invites young marketeers to showcase their storytelling skills through “Write Rasna Right” contest
CenturyDoors urges consumers to make informed choices before buying doors in digital film
News channels’ business face unprecedented downturn; expect to bounce back soon
Airtel Ads demonstrates immersive VR advertisement powered by 5G
Criteo launches commercial to bring awareness to future of open Internet
26% surf internet while simultaneously watching TV; 41% agree ads influences purchase decision: Axis My India February CSI Survey