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Search Results for 'ad spend'
Amazon’s ad business alone is worth more than global print ad market: Warc report
Amazon’s ad business alone is worth more than global print ad market: Warc report
In Advertising
India’s digital ad spend to surge to $21 billion by 2028: Redseer Strategy Consultants
India’s digital ad spend to surge to $21 billion by 2028: Redseer Strategy Consultants
In Digital
Retail media becomes fourth-largest advertising medium with ad spend forecast to reach $121.9 billion globally in 2023
Retail media becomes fourth-largest advertising medium with ad spend forecast to reach $121.9 billion globally in 2023
In Advertising
Dabur's ad-spend declines 16.55% (YoY), witnesses 4.57% increase on QoQ basis in Q1FY23
Dabur's ad-spend declines 16.55% (YoY), witnesses 4.57% increase on QoQ basis in Q1FY23
In Marketing
Indian ad industry to grow by 16% to reach $11.1 billion in 2022: Dentsu International report
Indian ad industry to grow by 16% to reach $11.1 billion in 2022: Dentsu International report
In Advertising
FMCG ad spend may remain subdued this festive season as inflation hits bottomline hard
FMCG ad spend may remain subdued this festive season as inflation hits bottomline hard
In Marketing
Marico Q3FY22 ad spend up 14% YoY
Marico Q3FY22 ad spend up 14% YoY
In Advertising
HUL’s Q3 FY22 ad spend down by 14% YoY
HUL’s Q3 FY22 ad spend down by 14% YoY
In Advertising
Advertisers worried as NTO 2.0 may affect reach of select TV channels
Advertisers worried as NTO 2.0 may affect reach of select TV channels
In Television
Limited third-party brand-safety controls, lack in measurement limiting ad spends in digital
Limited third-party brand-safety controls, lack in measurement limiting ad spends in digital
In Digital
In-depth: FMCG booster dose for India’s adex; sectoral ad spend to be 15% more than pre-Covid level
In-depth: FMCG booster dose for India’s adex; sectoral ad spend to be 15% more than pre-Covid level
In In-depth
Oracle collaborates with The Global Disinformation Index to help safeguard ad spend
Oracle collaborates with The Global Disinformation Index to help safeguard ad spend
In Marketing
INS to urge government to increase print media ad spends
INS to urge government to increase print media ad spends
In Print
Good and credible news content plays a big role in deciding ad spend, says Amul's RS Sodhi
Good and credible news content plays a big role in deciding ad spend, says Amul's RS Sodhi
In Marketing
Dentsu sees green shoots of ad spend recovery; predicts promising growth into 2022 in Asia Pacific
Dentsu sees green shoots of ad spend recovery; predicts promising growth into 2022 in Asia Pacific
In Advertising
Auto, consumer durables, real estate, luxury ad spend may take a beating as Covid-19 wreaks havoc across country
Auto, consumer durables, real estate, luxury ad spend may take a beating as Covid-19 wreaks havoc across country
In Advertising
Brands may go slow on non-IPL ad spend as Covid-19 restrictions threaten supply chain and consumer sentiment
Brands may go slow on non-IPL ad spend as Covid-19 restrictions threaten supply chain and consumer sentiment
In Marketing
Global ad spend expected to grow by 5.8% in 2021; forecast to grow by 5.9% in Asia-Pacific
Global ad spend expected to grow by 5.8% in 2021; forecast to grow by 5.9% in Asia-Pacific
In Advertising
Donear Industries to increase its ad spend by 30% in 2021
Donear Industries to increase its ad spend by 30% in 2021
In Marketing
Digital ad spend will grow in 2021 but print and outdoor to remain impacted, predicts S Prasanna Rai of Wipro Consumer Care
Digital ad spend will grow in 2021 but print and outdoor to remain impacted, predicts S Prasanna Rai of Wipro Consumer Care
In Digital
As Bihar election fully hinges on media, ad spend expected to go up by 15%
As Bihar election fully hinges on media, ad spend expected to go up by 15%
In Television
In-depth: Jewellery brands devise strategy to encash good consumer appetite this festive season
In-depth: Jewellery brands devise strategy to encash good consumer appetite this festive season
In In-depth
IPL may help Star India take away Rs 1,500-1,700 crore from festive ad spend
IPL may help Star India take away Rs 1,500-1,700 crore from festive ad spend
In Television
Marico ad spend down 37% YoY in Q1FY21
Marico ad spend down 37% YoY in Q1FY21
In Marketing
OTT platforms cut ad spend on print and outdoor, focus on digital to acquire new audiences
OTT platforms cut ad spend on print and outdoor, focus on digital to acquire new audiences
In OTT