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Hero Vida says ‘Make Way’ in latest campaign created by Wieden+Kennedy India
Why are 3D Anamorphic billboards becoming advertisers’ new shiny toys?
&pictures celebrates 10-year milestone through campaign, activations and content line-up
Digitas India bags the digital communications mandate of Duolingo English Test
Brands partner with Zee Telugu for its on-ground engagement initiatives
Garage Group forays into retail services market in collaboration with Design Monkeys
Conrad Bengaluru appoints Shantla Jain as Director of Marketing
SleepyCat appoints Tata SmartFoodz’s Sunaina Haldar as VP- Marketing
Mullen Lintas wins creative mandate for Kolkata Knight Riders
Zee Biskope announces Chhath Puja programming line-up
Netflix India goes all guns blazing to promote latest season of Money Heist
TV to get lion’s share of Thums Up’s ad spends for Tokyo 2020 Paralympic Games
Samsung partners with Alia Bhatt for its premium Galaxy Z Series foldable smartphones
Team Pumpkin bags Pathkind’s digital mandate
In Digital
Lay’s brings two limited-time flavours in run-up to Valentine’s Day
Kinder Joy unveils Applaydu, a mobile app that brings its toys to life through augmented reality
BTL activations, offline activities will be big in 2021 but focus will stay on digital: Sunil Nayak of Reliance Jewels
Demand up but ROI on media investments still not back to pre-Covid level, says Tata Motors' KG Prasad
IPG Mediabrands’ Reprise launches global e-commerce unit ‘Reprise Commerce’
In Digital
Infectious Advertising wins digital advertising mandate for US-based ITPeopleNetwork’s MyGenie
Coca-Cola goes for completely hyper-localised strategy in West Bengal
The Glitch expands integrated creative portfolio with addition of Diageo India’s premium, luxury and reserve brands
In Digital
Flashback 2019: A few notable marketing innovations of Colors in the year gone by
It’s bear hug time for kids as Cartoon Network’s ‘We Bare Bears’ to visit India
Rising Star: Khushboo Malik, Sr. Key Account Manager, Ambient OOH - Dentsu Aegis Network