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Zeus Maia Media unveils new identity and expansion plan
From WOM to selling looks and becoming BFFs: here’s a ‘touchup’ on Swiss Beauty’s marketing journey
There is a pressing need to halt proliferation of surrogate ads: DoCA Secy Rohit Kumar Singh
X disagrees with govt action to block accounts and posts related to farmers' protests
In Digital
EGI expresses ‘grave concerns’ over Digital Personal Data Protection Act's impact on journalism
In Digital
2024 LS polls: Political parties to spend between Rs 1000-1200 crore on outdoor advertising
Digital adex surpasses TV; to grow at 25% to reach Rs 50,857 crore in 2024: Dentsu
IAB Tech Lab launches Accountability Platform for transparency in use of data for addressability
In Digital
Greenwashing no more: ASCI introduces guidelines to ensure honest environmental claims in ads
Zoo Media aims to transform into a marketing technology powerhouse
In Digital
Mswipe Technologies elevates Harita Desai Jani to CMO
CNBC-TV18 celebrates its 25th anniversary
Online gaming industry signs code of ethics for enhanced safety and accountability
In Digital
Accountability of digital platforms is becoming the new normal: Rajeev Chandrasekhar
In Digital
ASCI proposes draft guidelines to curb greenwashing in environmental advertising claims
Why agencies should think like brand owners
668 LinkedIn employees to lose jobs as company announces second round of layoffs
In Digital
Asians actively seek brands that address critical societal topics: BBDO Voices study
NBDA claims monopolistic right over complaint redressal mechanism: I&B Ministry
Magnite partners with Scope3 to share carbon emissions data across omnichannel inventory
Republic acquires VRL News Media's broadcast biz; launches Republic Kannada
In-depth: Why suddenly Indian ad agencies are queuing to file IPO
YouTube draws flak from ad agencies over plans to use own co-viewing data for CTV ads
In Digital
What legal experts have to say on provisions of Data Protection Bill
In Digital
Leo Burnett and AqVerium announce world's first 'Water Sustainability Score'