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Star Plus' 7-day fiction play: A big gamble or a well-thought-out strategy?
Cadbury Celebrations becomes ‘Brand of the Year’ at MMA India’s Smarties 2022
Over 90% Indian festive shoppers likely to try a new brand; 8 in 10 discovering new brands online: Meta report
Mondelez India presents MS Dhoni in retro look to launch Oreo for the ‘first time’ again
Wavemaker India appoints Vishal Jacob as Chief Transformation Officer
India in top five dynamic markets in terms of new business moves: COMvergence Global H1 New Business Barometer
Brands to splurge on Connected TV advertising this festive season
Reality TV shows to attract surreal attention from brands this festive season
Mother Dairy Cheese, Wavemaker India and Momspresso organise ‘Food Ka Buddy’ campaign
Dhara puts focus on mealtime conversations through its #KhaanePeKehna campaign
Sporting events during festive season to throw adex out of the park
In-depth: Broadcasters hopeful of strong ad revenue growth this festive season
Center fresh offers a fresh take on first dates this Fresh Breath Day with Rohit Saraf and Alaya F
Big ticket sports events, new product launches to drive festive season adex
BestMediaInfo unveils jury line-up for Rising Star Awards 2022
Anand Chakravarthy joins Omnicom Media Group India as Chief Growth Officer
GroupM emerges as the leading media agency group in India for FY21 with $5.3 billion billings: COMvergence report
Wavemaker's Jigar Rambhia joins Sporjo
Raj Joshi joins Onsurity as Head of Brand and integrated solutions
UltraTech Cement is the leading brand, while Aditya Birla Group is the leading advertiser: MMA SMARTIES BII 2021
News Flash: Zenith bags Eureka Forbes’ Rs 100 crore media mandate
OLX Autos launches its third ad film in partnership with Rohit Shetty under the “Shetty Ke Car-Naame” campaign
All WPP agencies to remain shut for four days, beginning July 8
Rephrase.AI, Ogilvy & Wavemaker’s hard work paid off with the Titanium Lion win for ‘NotJustACadburyAd' at Cannes
In-depth: SVoD vs AVoD – What is attracting the Indian OTT players?