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: Advertisers need to understand and respect consumer’s time and ability to invest, say top leaders
In Advertising

: Indian sports industry surpassed Rs 14,000 crore in 2022: GroupM ESP Sporting Nation report
In Advertising

: InMobi and Glance to host APAC Gaming Summit on November 23 and 24
In Digital

: First edition of ‘Brands & Entertainment’ conference sees active participation from media, marketing & entertainment field
In Marketing

: GroupM’s Vinit Karnik authors book on sports marketing
In Marketing

: ‘Brands & Entertainment’ Conference to be held on June 1 & 2
In Marketing

: News Flash: Indian sports industry spends pegged to surpass Rs 9,500 crore in 2021: GroupM ESP’s Sporting Nation Report 2022
In Advertising

: Axe Deodorant announces first gaming integration in India with World Cricket Championship 3
In Digital

: Cricket rose like a phoenix from the ashes in 2020 with 87% share of Indian sports sponsorship: GroupM ESP Sporting Nation Report 2021
In Advertising

: Vinit Karnik appointed Head – Sports, Esports and Entertainment, GroupM South Asia
In Advertising

: IPL team sponsorship crosses Rs 500-cr mark this year, says GroupM’s ESP Properties
In Marketing

: Overall growth in Indian sports sponsorship at 17%, crosses Rs 9,000 crore in 2019: GroupM’s ESP Properties
In Marketing

: Sponsorship of non-cricket leagues sees massive slump but cricket grows at 34%: ESP Properties Study
In Marketing

: GroupM ESP Properties reveals top sports and entertainment trends for 2019
In Marketing

: Cricket, polls and high consumption in economy to drive strong adex growth for TV, radio and digital in 2019
In Advertising

: In-depth: What goes behind the selection of a sport by a brand
In In-depth

: Digital to surpass print in sports advertising in 2018
In Advertising

: Technology and non-live sports will change the face of Indian sports, says Vinit Karnik, ESP Properties
In Marketing

: Nearly 50 per cent of a film’s marketing budget goes to television, 15 per cent to print and digital each
In Marketing

: Dipstick: Why IPL remains unaffected by controversies
In Dipstick

: Sports tides over demonetisation blues: ESP Properties Study
In Television

: This is probably the lowest Adex growth prediction in last 3 years: CVL Srinivas
In Advertising

: ESP Properties charts 10 sports-tainment trends for 2017
In Marketing

: Maxus is media AOR for Janalakshmi Financial Services
In Advertising

: Sony-ZEEL deal will boost television industry
In Television

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