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Breaking News: PepsiCo India awards its creative mandate to Leo Burnett
Reliance Brands forays into F&B space, signs franchise pact with Pret A Manger
Unlike adults, a child’s relationship with content is not transactional: Sujoy Roy Bardhan of Sony YAY!
Zee TV goes all out to promote ‘DID Super Moms: Season 3’
Big FM appoints Ishita Dasgupta as National Head – Digital
In Radio
Brands are wooing kids in the Metaverse, but how safe is the ‘Phygital’ world for the young ones?
In Digital
Why social media platforms defy compliance worldwide?
In Digital
Humour Me bags the creative mandate for 1 Finance
Zee Biskope launches third season of ‘Talent Camera Action’
Big Trunk Communications wins the digital marketing mandate for Attero
54% of Indians turn to social media when looking for factual information: Oxford University Press report
In Digital
Lighter brand Zippo launches first campaign post re-entry in Indian market
Every click is a consumer trusting an organisation with their personal data: Anindita Veluri of Adobe India
As AI usage increases in India, need to look into critical areas of concern like privacy & ethics: Amitabh Kant
In Digital
JKCement WallMaxX launches new campaign to position itself as a leading brand in the market
Celebrities & influencers must do their due diligence before taking up an ad, says Manisha Kapoor of ASCI
Growth in India has been strong with increase in users and creators on the platform: Vinay Pandey of Quora
In Digital
Byju’s names Krishna Vedati as its President of Global Growth and Strategic Initiatives
SGAPR wins PR and Social Media Mandate for Renee Cosmetics
Wion to launch ‘Inside Xi’s China’ docu-series
Wunderman Thompson India launches Wunderman Thompson Health
Trailer Park Group appoints Amazon’s Tamagna Ghosh as Managing Director of APAC welcomes Ikea to Bengaluru, makes it feel at home with a Swedish touch
Infectious Advertising bags Independent Brewing Company’s creative mandate
Loco launches NFT platform for esports ‘Legends’ in India
In Digital