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Siemens Digital Industries Software appoints Mathew Thomas as Country Manager and Managing Director for India
Indian consumers look to brands for transparency as cost-of-living soars: Mintel whitepaper
OnePlus unveils ‘Stay Connected. Stay Smarter.’ OnePlus TV campaign featuring Mira and Shahid Kapoor
Ogilvy wins four awards, MullenLowe Lintas Group bags three at IndIAA Awards
Usage of UPI and e-wallets witness significant growth; Gpay, Amazon Pay among most preferred apps: WATPapers
Sony Pictures Networks India to shift to 100% renewable electricity for its Mumbai office from September
Online sees over 40% YoY growth for all months in June quarter: Redseer
Dabur's ad-spend declines 16.55% (YoY), witnesses 4.57% increase on QoQ basis in Q1FY23
New York Festivals AME Awards announces shortlist for 2022
Cookie-less future: What other alternatives do advertisers have
In Digital
LG India runs a programmatic mobile ad campaign for its ‘InstaView Door-in-Door’ refrigerator
In Digital
Naukri.com’s #MyKindaNaukri campaign highlights that one size doesn’t fit all when it comes to jobs
Himalaya Wellness Company explains the science behind pimples and how to solve them in latest ad
By being agile, aspirational and sustainable, brands can encourage consumers to continue spending on them: Kantar’s Soumya Mohanty
Online ads influence 55% of health insurance buyers: WATPapers
In Digital
80% Indians are ready to pay a premium for environmentally safe products: Public app survey
Edelweiss General Insurance’s #SwitchToSave campaign introduces ‘Switch’
Goodknight’s ‘Neendon ko nazar na lage’ TVC focuses on uninterrupted & peaceful sleep for infants
GAIL’s ‘Hawa Badlo’ initiative raises awareness with “Air Pollution Ka Alarm” campaign
Warc’s ‘Anatomy of Effectiveness’ 2022 edition highlights 5 key priorities for delivering effective advertising
Planning to bridge the north-south gap in OTT with new Telugu content slate on Zee5: Anuradha Gudur of Zee
In OTT
Union Minister Smriti Irani lambasts ad industry over portrayal of women in ads
Bayer Canesten’s first campaign questions usage of talcum powder for treating skin fungal infections
India will be fastest-growing market with 21% growth in ad spends in 2022: Zenith
In-depth: Here’s what ad agencies are doing for employees’ mental well-being as offices reopen