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'Swati Rathi'
Consumer durables shifting gears from 'massy' to ‘premiumisation’ this festive season
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Marketing
Top advertisers seek incremental viewership as news channels plan ad rate hike
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Television
Cooling appliance brands pull all guns out as demand set to soar this prolonged summer
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In-depth: What is giving sleepless nights to marketing heads of India’s top brands?
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In-depth
Cadbury Celebrations becomes ‘Brand of the Year’ at MMA India’s Smarties 2022
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Advertising
MMA India adds 7 new categories to ‘Smarties 2022’ awards; invites entries
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Marketing
Godrej Appliances unveils new TVC featuring Ayushmann Khurrana for its air conditioners
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Ad Craft
Godrej Appliances onboards actor Ayushmann Khurrana as brand ambassador
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Ad spends of consumer durables to surpass pre-Covid levels in festive season, category expects double-digit growth
In
Advertising
Godrej Appliances launches a series of awareness campaigns to manage e-waste better
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Ad Craft
Godrej Appliances offers ‘#TheOneForYou’ with a touch of humour
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Godrej SmartCare promises hassle-free services
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Ad Craft
Godrej Appliances launches Godrej Edge Duo refrigerators with a separate space for vegetables
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Godrej Appliances offers a solution to invisible allergens
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Moneycontrol felicitates best digital marketing talent at Digital Marketers Awards 2016
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Digital
