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Meta announces Fuel for India 2021; focus to be on country’s digital transformation
In Digital
Rehashing iconic ads? Keep this in mind
Women are tired of ads showing young women being bestowed with freedoms only after putting up a fight: The GenderNext Report
Not every observation leads to insights, says Santosh Desai of Futurebrands
Beginnen Media launches Azaad, positions it as India’s first ‘rural entertainment channel’
DB Corp Q2 revenues up 62% QoQ, net profit falls 62% YoY
In Print
Tresa Paul replaces Alpana Parida as CEO and MD of DY Works
Ad Club's Vice & Versa: Experts debate if brand purpose is responsible or opportunistic
The Advertising Club’s announces an interactive digital debate series, ‘Vice & Versa’
In-depth: What it takes for a foreign MNC to be perceived as ‘local’
Car makers go online amid lockdown but will the model work?
Second edition of Star Flow – The Change Festival concludes in Delhi
The Times of India brings back second edition of marketing festival ‘Star Flow – The Change Festival’
How right wing is turning out to be HUL’s biggest nightmare on social media
Partha Sinha, Santosh Desai to train next generation of planners
What does Coca-Cola’s interest in Horlicks tell us about the brand and its ambition?
Vivo-IPL deal: Too much money for five years?
Durex Jeans: It’s a condom! Smart marketing, but can it drive sales?
daCunha Communications launches Amul’s India 3.0, a brand that made a lasting impact
Obituary: Remembering Anand Halve
Nawabs, Nudes, Noodles - an insight to society through the lens of advertising - launched
Interview: Nawab, Nudes, Noodles is about changing consumer behaviour and advertising: Ambi Parameswaran
In Digital
Future Group turns spotlight on marketing and branding foods
Grey’s Dheeraj Sinha seeks to bust some marketing myths in ‘India Reloaded’
Brand consultant Santosh Desai picks up one-third stake in DY Works