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Here's what makes GCPL's Sudhir Sitapati think the Indian adworld needs a dose of its own medicine
OOH Ad rates soar 3-4x amid brand frenzy for Ram Mandir's consecration
Wipro Consumer acquires 3 soap brands – Jo, Doy and Bacter Shield
Taj Mahal Tea’s 2250 square feet billboard uses rain to play music
From Bollywood to brands: A deep dive into Saif Ali Khan's endorsement voyage as he turns 53
Laqshya Media unveils Santoor’s multilingual outdoor campaign featuring Varun Dhawan and Mahesh Babu
Delhi HC rejects Dettol’s plea to restrain Santoor Hand Wash ad from airing
Santoor announces brand relaunch with “Young Soch” campaign
Scarecrow M&C Saatchi and Reliance Jewels pay tribute to Maharashtra’s royal heritage with “Mahalaya” jewellery collection
Laqshya Media Group executes Santoor’s multilingual outdoor campaign in 150 towns across seven states
Digital ad spend will grow in 2021 but print and outdoor to remain impacted, predicts S Prasanna Rai of Wipro Consumer Care
In Digital
ASCI upholds 257 complaints of misleading ads in June and July, 2020
Wipro Consumer Care forays into new segment of soap with ‘Santoor RoseGlo’
Marquee Awards 2019 announces nominees
ASCI upholds complaints against 132 ads in May 2019
Patanjali celebrates Indiapan in maiden campaign for apparel brand Paridhan
This Children’s Day, brands have a progressive message for all
ASCI upholds complaints against 191 advertisements in March 2018
Wipro consolidates media duties with Lodestar UM
Why are brands wary of riding the election wave?
Retrospect 2016: Amazon had the highest number of TV ads
Liqvd Asia appoints Dharmesh Shah as NCD
In Digital
Advertising is all about creating a mechanism which helps people to create behaviour first: Rohit Ohri
MG Parameswaran set to launch a brand advisory outfit
FCB Ulka weaves a tale of innocence for Santoor Body Lotion