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Connected TV Advertising: Should brands deal directly with content platforms or go down the programmatic route?
CommerceIQ appoints former Amazon SVP Kal Raman as President
Cord-cutting rattles broadcast industry
Former Cheil India’s Emmanuel Upputuru announces his entrepreneurial venture EFGH Brand Innovations
IAA Leadership Awards honours Tata Sons’ Chairman N Chandrasekaran as ‘Business Leader of the Year’
Sandeep Bhushan to part ways with Meta Business Group India in 2022
Online sales in India show 67% growth in Q2 through partner marketing: Admitad report
CTV ads help boost awareness by 19% and 10% uplift in purchase intent: Havas Media, MiQ & Samsung Ads study
Glance added 40 million new users in past 4 quarters: Counterpoint Research
In Digital
Amazon’s Prime Day sale to begin July 23 with great offers across categories for customers
Disney+ Hotstar’s Udit Sharma joins Mohalla Tech as Chief Revenue Officer for ShareChat & Moj
In Digital
Why marketers in India must harness alternative app stores to tap greater audiences
Samsung’s World Music Day video showcases the ‘universal language of love’
Cheil India & Platinum Outdoor execute OOH campaign for Samsung’s new split AC range with WindFree technology
Xapads Media appoints Gagan Uppal as Country Head for MENA region
Applabs expands operations in India & MENA; appoints Sanjeev Bankira as Country Head
TheHealthSite.com concludes third edition of ‘Healthcare Summit 2022’
In Digital
Mobile apps are leveraging Smartphone OEMs during IPL to advertise big
Domino’s appoints Samsung’s Gaurav Soni as Head of Media
MiQ partners with Samsung Ads to enable advertisers to reach Samsung Connected TV households
Wunderman Thompson Kolkata appoints Grey’s Ayan Banik as Senior VP Strategy
Launch of Times Now Navbharat and ET NOW Swadesh will fuel our growth by 20%, says MK Anand of Times Network
Mahindra Group elevates Pramuch Goel to VP & Head - Group Communications
Vikram Chande joins Samsung Ads India as Head of Sales & Agency Development
Emmanuel Upputuru, Chief Creative Officer, Cheil India, moves on