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: We're moving away from machine-based to people-based measurement: Nielsen's David Kenny
In Advertising

: Airtel denies providing any rating or ranking to news channels through RPD
In Television

: Government may bar Airtel from releasing return path data
In Television

: Commentary: What does Shashi Sinha’s accession to BARC chair mean for the M&E sector?
In Commentary

: NDTV opts out from BARC data again, will the move backfire?
In Television

: Airtel RPD data may just give the direction, say top advertisers
In Television

: Airtel rolls out RPD with India TV as its first client; channel claims No. 1 position
In Television

: TV news rating saga: NBF wants immediate release of ratings, NBDA says not before BARC makes the system foolproof
In Television

: I&B Ministry forms Joint Working Group on RPD
In Television

: I&B Ministry asks BARC India to resume TRP ratings for the news genre
In Television

: News TV ratings after implementing recommendations of TRP Committee report, says I&B Minister Anurag Thakur
In Television

: Industry bodies divided over TRP Committee’s key recommendations
In Television

: TRP Committee report an academic research paper; lacks practical solutions, feel broadcasting experts
In Television

: How can broadcasting industry move to faster adoption of Return Path Data for a reliable viewership metric
In Television

: Hansa Research appoints Ashish Karnad as EVP and Head, Media and Digital Business
In Advertising

: BARC India scales up drive against panel tampering, takes action against 12 channels
In Television

: BARC India awarded the ‘Most Innovative Company’ in 2018
In Television

: Zee Melt 2018: Single third-party body with proper governance structure is best placed for RPD, says Debkumar Chakrabarti, TRAI
In Television

: RPD to make targeted advertising possible within a highly segmented market: Ricardo Gomez-Insausti, Vice-President Research, Numeris
In Advertising

: BARC India gets Airtel Digital TV on board for Return-Path-Data
In Television

: Do RPD-based multiple TV viewership measurement data sets make sense?
In Television

: Dish TV’s hybrid STBs will help it measure viewership through return path data
In Television

: Factors that will push growth for television adex in 2018
In Television

: Is BARC doing enough to handle panel infiltration?
In Television

: Commentary: What 2017 meant for broadcast industry
In Commentary

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