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Unlocking premium – 110+ mn affluent viewers makes World Cup on HD the elite choice for advertisers
Disney Star onboards 18 sponsors for Asia Cup 2023
Zee Media to host first edition of ‘Digital India Dialogue’ conclave on July 13 in New Delhi
Disney Star gets 28 sponsors for ICC World Test Championship Final
Time to reach unicorn status reduced by half in India: BCG – Times Bridge - TiE Delhi-NCR report
Star Sports onboards seven sponsors for ICC Women’s T20 World Cup
Star Sports Network ropes in eight sponsors for Border-Gavaskar Trophy 2023
Upcoming Indian Men’s cricket team tour of Bangladesh attracts multiple brands
InfoEdge acquires 76% stake in Aisle for Rs 91 crore
In Digital
Sony Pictures Sports Network to broadcast ‘The Ashes Tour’ in four languages in India
Online beauty platform, Purplle, raises US$ 65 million by bringing Premji Invest onboard as investor
SPSN launches campaign, calls fans to cheer for home team as India tour of Sri Lanka begins on July 13
In-depth: Does #BoycottBrand affect a brand's life?
Ethinos Digital Marketing will handle digital media mandate of Wellness Forever
In Digital
Discovery pulls in actors to provide voice-overs for ‘Wild Karnataka’ documentary on World Environment Day
Discovery’s ‘India Startup Stories’ will narrate the journey of Indian start-ups
How brands are drooling over ‘bananas’ with moment marketing campaigns
Content marketing and personalised approach to rule as mobile consumption will go up in 2019: Sumeet Singh, CMO, InfoEdge
Rajan Anandan is new Chairman of IAMAI
In Digital
Consumer inertia is biggest challenge for online insurance category: Sai Narayan of
ASCI upholds complaints against 134 out of 183 advertisements in July 2016
ASCI upholds complaints against 98 out of 159 advertisements in June
Finalists for Effie Award 2015 announced
iProspect Communicate 2 rebrands to iProspect India
In Digital
Use digital to create proprietary brand content, say marketers