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A look at Hrithik Roshan’s brand endorsement journey on his 50th birthday
Here’s a glimpse into Deepika Padukone’s brand endorsement journey on her birthday
How 2023 became the year of AI in advertising: Deepfakes, CGI, character creation, and more
Oaksmith takes ‘India India’ chant a notch up ahead of India-Australia World Cup finals
Cricket World Cup finals ad rates skyrocket for India vs Australia clash
Is the corporate brand important in the brave new world?
Why is Gen-AI-led face replacement in ads gaining traction?
Brand ads that are scoring big on and off the pitch this Cricket World Cup
Disney Star aims highest-ever revenue with record sponsors and 500 advertisers this World Cup
Disney Star ropes in 26 sponsors for ICC World Cup 2023
Seagram’s Royal Stag gives fans a chance to feature alongside Indian Cricketers in ad
Bisleri International’s new campaign showcases its resolve to upcycle used plastic
Clear Premium Water appoints Hrithik Roshan as brand ambassador
Colors partners with Imperial Blue and Wavemaker India for Holi campaign
Bisleri partners with Delhi Capital as official hydration partner for three years
Bisleri becomes official Hydration Partner for IPL franchise Mumbai Indians
Bisleri partners with IPL team Gujarat Titans as the official hydration partner
Here’s what lies ahead for the new owner of Bisleri
Govt warns industry bodies to ensure compliance with guidelines on surrogate and misleading ads
Kinley launches ‘Boond Boond Mein Vishwas’ campaign featuring MS Dhoni
Disney+ Hotstar onboards nine sponsors for ‘Paytm India vs England’ series
In Digital
The conundrum of liquor brands on digital advertising
In Digital
McCann and Ogilvy Group named Effie India 2020 Agency of the Year
316 finalists for Effie 2020
Is Coke’s smartwater smart enough to impress consumers?