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Search Results for
'On Purpose'
Only 26% of global marketers are confident in their audience data: Nielsen’s Annual Marketing Report
In
Marketing
Doritos’ ‘Bold Choice’ filter enables users to choose the ending for its latest TVC
In
Advertising
Festive adspends likely to be better than 2019’s pre-Covid festive levels, say experts
In
Advertising
With #TideforTime our objective was to make Tide synonymous with saving time: P&G India’s Sharat Verma
In
Marketing
40% organisations at a nascent stage in MarTech capabilities
In
Marketing
Digital has outpaced print to become the second largest ad medium in India: Anand Bhadkamkar of Dentsu International
In
Advertising
On Purpose hires Dipankar Mukherji as its first Executive Creative Director
In
Digital
Lions Live Debate: How will Covid crisis affect advertising industry?
In
Advertising
WARC Awards 2020: FCB India strikes Gold and Evaluation award for ToI’s Out & Proud campaign
In
Advertising
Spotify now has 15 original podcasts for its listeners
In
Radio
Cannes Lions 2019: Unilever CEO Alan Jope urges ad industry to not take briefs from brands that don’t work on purpose
In
Cannes Lions 2019
An insight into Castrol India’s love for purpose-driven marketing
In
Marketing
On Purpose makes senior hires, reinforces team
In
Advertising
Unless cause makes sense, brands should focus on functional ads, says Roopak Saluja of The 120 Media Collective
In
Advertising
Absence of independent digital measurement hurts Hotstar's IPL viewership claims but will it impact future ad revenues?
In
Digital
Jeet will have significantly more scale than any other Discovery channel, says Karan Bajaj, Discovery
In
Television
Brands will increasingly need ‘purpose’: WFA study
In
Marketing
Unilever elevates Samir Singh to CMO, Personal Care division
In
Marketing