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Scarecrow M&C Saatchi elevates Mustafa Kapasi to Executive Creative Director role
H&M launches ‘Loooptopia’ on Roblox to provide gaming experience to consumers
In Digital
Supreme Court to hear landing page matter on January 4
TheSmallBigIdea elevates Sanmesh Sapkal and Hima Bulusu to Associate Director, Key Accounts (M&E)
In Digital
Delhi HC refers Parle Products and Britannia to Mediation and Conciliation over alleged disparaging commercials
What share of Indian M&E industry each medium will command in 2030?
In OTT
Behavioural shift in M&E industry, but there’s scope for co-existence, says Sanjiv Shankar, Joint Secretary, I&B
Indian M&E industry grew by $6 billion between 2020-22; two third growth from digital
In Digital
K Madhavan puts forth industry’s 5-point wishlist from I&B ministry
Bournvita’s #FaithNotForce campaign becomes the latest point of contention in A&M industry; fetches mixed opinion
Beauty brand Nature 4 Nature launches its first brand film featuring Tara Sutaria and Ishaan Khatter
Is it high time for A&M industry events and awards to shift focus to Delhi-NCR?
HDFC Life announces completion of Exide Life merger
H&M India’s campaign, ‘Brighter Than Ever’ makes the third comeback for this festive season’s celebrations
Scarecrow M&C Saatchi and Reliance Jewels pay tribute to Maharashtra’s royal heritage with “Mahalaya” jewellery collection
M&E sector should grow to more than $100 billion by 2030, says MIB Secretary Apurva Chandra
Leverage various platforms and support government’s endeavour to make India a global content hub, says Apurva Chandra to M&E industry
Traditional media will continue to hold the lion's share in Indian M&E industry: Manisha Sharma of Viacom18
Prime Video to present digital premiere of Tamil film ‘Viruman’
In OTT
Dabur Red Paste signs actor Amitabh Bachchan as its new brand ambassador
DaMensch enters offline market; targets annual revenue of Rs 500 crore by FY26
India’s M&E industry expected to grow at 8.8% CAGR to reach Rs 4,30,401 crore by 2026: PwC Report
Metadome.ai unveils a new brand identity
M&C Saatchi rejects AdvancedAdvT’s latest buyout offer
On Mother’s Day, MOM sends a video message drafted by Scarecrow M&C Saatchi to children from India’s creative families