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Sunil Kataria re-elected as ISA Chairman
Marketers who can handle data better will be successful in the long run: Shailesh Jejurikar of P&G
Business leader share strategies on navigating the current environment at third edition of ISA Global CEO Conference
Due to regulations, we can't raise prices even after double-digit inflation: Hina Nagarajan of Diageo India
ISA working with BARC to form cross-screen measurement system: Sunil Kataria
Indian Society of Advertisers (ISA) Global CEO Conference 2022 to focus on navigating a VUCA 2.0 World
ISA not in favour of discontinuing TV news viewership data, may issue a fresh advisory
Commentary: What does Shashi Sinha’s accession to BARC chair mean for the M&E sector?
Sunil Kataria joins Raymond as CEO – Lifestyle Business
Is it Arnab Goswami vs I&B Minister Anurag Thakur over the suspension of news TRPs?
BARC India stakeholders meet today to decide on next Chairman
ISA likely to skip its turn again, will next BARC India Chairman be from AAAI?
Sony Sport’s “Down Underdogs– India’s Greatest Comeback” commemorates Team India’s historic victory in Australia
News TV ratings after implementing recommendations of TRP Committee report, says I&B Minister Anurag Thakur
Industry bodies divided over TRP Committee’s key recommendations
Commentary: Why is the government silent as excessive trolling of brands is hurting the ease of doing business in India?
Our ‘plans’ to work with BARC on multimedia measurement are progressing in good shape, says Sunil Kataria on being re-elected ISA Chairman
Axe Deodorant announces first gaming integration in India with World Cricket Championship 3
In Digital
Marketers discuss impact of pandemic and optimism around festive season
ICC announces broadcast and digital distribution plans for inaugural World Test Championship Final
Whistleblower alleges massive corruption at BARC India
ISA, Free Press Journal and ABP Network organising a webinar, ‘Brands and Consumers: 2021 and Beyond’
NBA wants news ratings blackout to continue, NBF for immediate release
TV most common medium for consumption of advertising followed by digital, says joint ASCI – ISA report
Commentary: Government’s overzealous TRP probe may end up being a death knell for BARC India