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'HSM Markets'
Disney Star Network records highest reach in HSM markets for IPL 2023
In
Television
Shyam Steel joins hands with IPL franchise Lucknow Super Giants as principal sponsor
In
Marketing
13 million households, constituting 5% of projected TV universe, to be cord-cutters by 2026 in India: KPMG
In
Television
Viacom18 launches new movie channel ‘Colors Cineplex Superhits’
In
Television
Star Bharat’s real growth trajectory will be visible in the next six months, says Kevin Vaz
In
Television
Airtel rolls out RPD with India TV as its first client; channel claims No. 1 position
In
Television
Rapido launches its first celebrity-led campaign featuring Ranveer Singh and Allu Arjun
In
Ad Craft
Snapdeal eyes a comeback during the festive season, will launch tactical ad campaigns
In
Advertising
RSH Global to bring back BTL and on-ground engagements in its marketing mix
In
Marketing
“Fake,” says BARC India on video showing alleged panel home tampering by TV9; concerns over compromised panel homes
In
Television
TV9 Bharatvarsh is the new No. 2 Hindi news channel; Aaj Tak retains top slot
In
Television
Viacom18 relaunches Rishtey Cineplex on DD Freedish from June 5
In
Television
OTT shows on TV — Apna time aayega
In
OTT
Hindi GECs grow by 26% in HSM Urban markets in Week 14 over pre-covid period
In
Television
Assembly Elections 2019: How news channels’ viewership fared on exit poll and counting day
In
Television
Will ‘Ram Siya Ke Luv Kush’ push Colors up?
In
Television
General Elections 2019: Aaj Tak and Republic TV win viewers’ mandate
In
Television
Republic Bharat complains against India TV to MIB, TRAI and BARC
In
Television
Commentary: Is Star playing IPL better than Sony?
In
Commentary
Why should you fear if you are a profitability enhancer: Neelima Burra, CMO, Cargill Foods India
In
Marketing
Work in progress but digitisation of Phase IV is easier said than done
In
Television
There is clear emergence of snacking content: Vuclip’s Vishal Maheshwari
In
Digital
News18 India: A facelift that has disrupted the top order in Hindi news genre
In
Television
Business news: Language matters
In
Television
Zee Premier to be launched as Zee Anmol Cinema
In
Television
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