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“Kyunki andar se Wow ho tum”, reiterates Bhumi Pednekar in Wow Skin Science’s latest campaign
Mamaearth promises #ShaadiWalaGlowEveryday in new TVC featuring Shilpa Shetty Kundra
Growth Marketing company ET Medialabs bags Kapiva’s Performance Branding mandate
Tata Tea Agni’s campaign showcases ‘Josh’ of 3 Indian Women’s Hockey team players
ITC’s Dermafique launches digital film for its BB Crème
Surya Roshni announces brand refresh with a new logo and brand identity
Dabur names Disha Patani as the new brand ambassador for Gulabari
Why brands shy away from plus-size customers
Lowe Lintas elevates Anaheeta Goenka as COO for Unilever, South Asia and Chief Growth Officer
Lux signs Anushka Sharma and Virat Kohli for its latest film as part of ‘Chand Sa Roshan Chehra' series
Equinox Films partners with Great Guns International for a new Lux campaign
MyGlamm launches first national TVC with brand ambassador Shraddha Kapoor
Season 2 of ‘Modern Love’ to premiere on Amazon Prime Video from August 13
Health & Glow appoints HiveMinds as its digital AOR
In Digital
Contract’s film for Yardley talc weaves ‘Step up with Yardley’ brand proposition with fresh take on beauty
Shilpa Shetty Kundra advocates for Mamaearth’s Vitamin C Facewash in the latest ad film
Lux encourages women to rise above biases, find strength in doing what they love and make them happy signs Bollywood’s Sara Ali Khan as its first brand ambassador, unveils campaign
Parle is most chosen brand in India: Kantar’s Brand Footprint 2020 report
Emami threatens HUL with legal action over the use of ‘Glow & Handsome’ brand name
HUL's flagship skin care brand Fair & Lovely to be known as Glow & Lovely and Glow & Handsome
How Fair & Lovely cashed in on a mindset that equates beauty with fairness
HUL to rebrand ‘Fair & Lovely’; new brand name to be announced after regulatory approvals
ASCI looks into 533 objectionable ads in March-April, 2020; 115 ads withdrawn by advertisers
110 objectionable ads withdrawn after ASCI's intervention in January 2020