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Search Results for 'Gen Z'
93% Indians prefer brands to be funny: Oracle Happiness Report
Star Sports launches promo ahead of ‘BGMI Masters Series 2022’
Plum onboards Rashmika Mandanna as investor & brand ambassador
Indian OTT platforms rely heavily on marketing, or do they?
In OTT
Music, gaming and influencer marketing are important cohorts of our digital marketing strategy: Virat Khullar of Hyundai
IPL is a bull story. Period.
Burger King pranks Hrithik Roshan as part of its #EkDumPachaas campaign
Generation Z’s influence on today’s education
MemeChat adds a twist to normal typing with MemeBar
In Digital
Ad-tech platform Tyroo launches its new gaming vertical- Comet
In Digital
MTR Foods launches new TVC highlighting its MTR Minute range
Oppo launches #FlauntYourBest digital campaign with Varun Dhawan
Colors all set for launch of ‘Dance Deewane Juniors’ show
Team Pumpkin bags social media & performance marketing mandate of Soch Group’s The Rooted Co.
Roposo & Rana Daggubati announce launch of men’s grooming brand DCRAF
95% of Indian Gen Z are interested in using augmented reality (AR) for shopping: Snapchat report
In Digital
We want to expose the category to as many people as possible through digital medium: Prabhakar Tiwari of Angel One
Burger King’s #MemePremierLeague celebrates T20 season
Brands need to take a firm stand to stand out: Subramanyeswar S of MullenLowe Group
Will continue focus on scaling partnership with creator-driven D2C brands & Live entertainment, says Mansi Jain of Roposo
In Digital
Market Xcel’s ‘BrandXcel’ study reveals consumers’ brand preference at different parts of the day
Mars Wrigley launches new Boomer campaign featuring Radhika Madan
JetSynthesys aims to be the Indian version of Google from US and Tencents from China
In Digital
Mintel announces key trends shaping the Indian consumer market
Indian smartphone market paves way for recovery, 5G handsets volume contribution expected to cross 40% in 2022: GfK