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'Fisher-Price style'
OLX Autos’ ‘OLXtraaa’ campaign film ft. Sharman Joshi highlights the platform’s benefits
In
Ad Craft
Senco Gold and Diamonds invites pitch from media AOR agencies
In
Advertising
Adani’s game plan to ensure NDTV’s editorial independence
In
Television
Colgate Palmolive gearing up for recovery in rural demand and D2C, says Arvind Chintamani
In
Marketing
NTO 2.0 to have a positive impact of 4-5% on broadcasters’ revenue in FY24: Karan Taurani of Elara Capital
In
Television
DP World becomes title sponsor for International League T20
In
Marketing
Adani Group’s open offer to acquire additional 26% stake in NDTV starts today
In
Television
Deepika Padukone’s newly launched skincare brand ‘82°E’ faces netizens’ heat
In
Marketing
Sebi approves Adani Group's open offer to buy additional 26% stake in NDTV
In
Television
Sharman Joshi raises the humour quotient in OLX Autos’ new brand campaign “OLXtraaa”
In
Ad Craft
Elon Musk says blue tick on sale for USD 8 per month
In
Digital
Tasva’s brand ambassadors Ranbir Kapoor and Ananya Panday present ‘Ek Naya Nazariya’ campaign
In
Ad Craft
Cheil India conceptualises inDriver’s ‘Aapki Marzi, Aapki Ride’ campaign
In
Ad Craft
Lifestyle’s festive campaign by Wunderman Thompson Bengaluru inspires people to groove in style
In
Advertising
Maagh Advertising to come up with an IPO
In
Marketing
In-depth: Nostalgia, nationalism, or price, how Campa will help Reliance’s entry into FMCG space
In
In-depth
‘Filming’ a brand experience, Eggfirst style
In
Advertising
Sleepy Owl’s latest campaign informs consumers that its coffee is ‘That Good’ and missing it is ‘Your Loss’
In
Ad Craft
Snacking brand 4700BC introduces its gifting ambassador Mr BC in its new campaign
In
Advertising
Flipkart introduces Alia Bhatt as ‘FlipGirl’, conveys ease of shopping and trust with new campaign
In
Advertising
Demand in FMCG industry remained soft in June quarter due to inflation
In
Marketing
In-depth: Shrinkflation – What brands lose by reducing product size
In
In-depth
OLX Autos launches its third ad film in partnership with Rohit Shetty under the “Shetty Ke Car-Naame” campaign
In
Advertising
Amazon Prime Video and AMC Networks collaborate to launch AMC+ and Acorn TV on Prime Video channels in India
In
OTT
How Purpose has become the 5th P of marketing
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Cannes Lions
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