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Reliance Brands forays into F&B space, signs franchise pact with Pret A Manger
Kantar launches FMCG OOH consumer panel in India
We’ve earned a lot of respect due to ‘The Unfiltered History Tour’ wins at Cannes & made India proud: Dentsu’s Amit Wadhwa & Ajay Gahlaut
Warc’s ‘Anatomy of Effectiveness’ 2022 edition highlights 5 key priorities for delivering effective advertising
Asianet invites applications from audience for participation in family game show “Fastest Family First”
Haldiram Snacks appoints Divya Batra as Head of Marketing
Team Pumpkin bags social media & performance marketing mandate of Soch Group’s The Rooted Co.
Meraqi Digital bags the digital mandate for Wow! Chicken By Wow! Momo
In Digital
APAC Effie Awards 2022 appoints Akira Mitsumasu & Fern Canning as Heads of Jury
In-depth: What categories of brands will shine this IPL season?
Haresh Parekh joins Wow Skin Science as General Manager - Marketing
Lyxel&Flamingo promotes six homegrown leaders as Partners
Twitter to launch global female-led NFT community ‘Women in NFTs’
In Digital
'In-Real-Life' ad investment worldwide will reach $ 44.4 billion in 2022: WARC
Design: The X-factor in the evolving world of Metaverse and NFTs
In Digital
India adex forecast: Industry splits over digital ad spends in 2022
Cult.fit announces partnership with international fitness chain Gold’s Gym
In Digital
Cryptic Intel wins mandate to launch The Studs, Sports Bar and Grill in Bengaluru
2021 strong year for marketing budgets globally; growth led by Digital, Mobile, TV & OOH: WARC’s Global Marketing Index
Logicserve Digital clocks ‘55% CAGR over the last 6 years’
In Digital
More than 54% of marketers view market penetration as most important barometer of marketing effectiveness: WARC trends report
Outdoor advertising on a significant growth trajectory, says Times OOH
India bags maximum medals at WARC Awards for Asian Strategy 2021
Bombay Shaving Company Women signs Alaya F as brand ambassador, launches brand film
How Zee thwarted Invesco and OFI’s call for removal of Punit Goenka