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Search Results for 'Digital mediums'
Maruti Suzuki celebrates six years of Arena with Rs 18 crore ad blitzkrieg
Maruti Suzuki celebrates six years of Arena with Rs 18 crore ad blitzkrieg
In Marketing
Experts warn of 20-30% surge in ad fraud imperiling advertisers during festive and sporting events
Experts warn of 20-30% surge in ad fraud imperiling advertisers during festive and sporting events
In Advertising
Here is how advertisers are changing their media preferences this Onam
Here is how advertisers are changing their media preferences this Onam
In Marketing
Eveready’s latest TVC shows that its emergency LED bulb ‘Instacharge’ is beacon of hope during uncertain times
Eveready’s latest TVC shows that its emergency LED bulb ‘Instacharge’ is beacon of hope during uncertain times
In Ad Craft
Jewellery brands betting big on regional language newspapers
Jewellery brands betting big on regional language newspapers
In Print
Poker Sports League’s S5 is going to be relevant for brands who wish to target men in Tier I cities and metros: Pranav Bagai
Poker Sports League’s S5 is going to be relevant for brands who wish to target men in Tier I cities and metros: Pranav Bagai
In OTT
Nickelodeon returns with #YogaSeHiHoga campaign on International Yoga Day
Nickelodeon returns with #YogaSeHiHoga campaign on International Yoga Day
In Television
FCB/SIX India eyes 35% growth this year: CBO Ankit Banga
FCB/SIX India eyes 35% growth this year: CBO Ankit Banga
In Advertising
Advertising leaders suggest doing away with organisational hierarchy to be more fluid
Advertising leaders suggest doing away with organisational hierarchy to be more fluid
In Goafest 2023
Aaj Tak continues to lead the pack in digital reach: Report
Aaj Tak continues to lead the pack in digital reach: Report
In Digital
Brands must adapt to consumers' relationships with new mediums to stay relevant: RSH Global's Poulomi Roy
Brands must adapt to consumers' relationships with new mediums to stay relevant: RSH Global's Poulomi Roy
In Marketing
Pay TV adds 11 million new subscribers this IPL season: Disney Star’s Gurjeev Kapoor
Pay TV adds 11 million new subscribers this IPL season: Disney Star’s Gurjeev Kapoor
In Television
Bumper IPL viewership boosts advertisers’ confidence; many plan to enter mid-season
Bumper IPL viewership boosts advertisers’ confidence; many plan to enter mid-season
In Television
New Verna delivered by a spaceship to Earth in Hyundai’s latest campaign
New Verna delivered by a spaceship to Earth in Hyundai’s latest campaign
In Ad Craft
Amazon integrates its logistics and SmartCommerce offerings with ONDC
Amazon integrates its logistics and SmartCommerce offerings with ONDC
In Marketing
In Star Sports vs Jio battle this IPL season, advertisers weigh in benefits of TV advertising
In Star Sports vs Jio battle this IPL season, advertisers weigh in benefits of TV advertising
In Television
India versus Bharat: A ‘one-size-fits-all’ strategy can no longer work
India versus Bharat: A ‘one-size-fits-all’ strategy can no longer work
In In-depth
India versus Bharat: Marketers deliberate on the art of marketing
India versus Bharat: Marketers deliberate on the art of marketing
In In-depth
Kellogg’s pushes for healthy, nutritious breakfasts for children through its “Kuch kar dikhane ki bhookh” campaign
Kellogg’s pushes for healthy, nutritious breakfasts for children through its “Kuch kar dikhane ki bhookh” campaign
In Ad Craft
Emami’s role as strategic investor in D2C set-ups is more of a mentor and not of a micro-manager: Harsha V Agarwal
Emami’s role as strategic investor in D2C set-ups is more of a mentor and not of a micro-manager: Harsha V Agarwal
In Marketing
In-depth: What’s making traditional brands strengthen their D2C arms
In-depth: What’s making traditional brands strengthen their D2C arms
In In-depth
As Deepika Padukone turns 37, here is a sneak-peek into her brand journey
As Deepika Padukone turns 37, here is a sneak-peek into her brand journey
In Advertising
Agency leaders must stand firm and correct the narrative in the ad industry: Santosh Padhi
Agency leaders must stand firm and correct the narrative in the ad industry: Santosh Padhi
In Advertising
With an aim to bring analytics and real identity into focus, Publicis Media India wants to partner with digital-first clients: Tanmay Mohanty
With an aim to bring analytics and real identity into focus, Publicis Media India wants to partner with digital-first clients: Tanmay Mohanty
In Digital
For Blink Digital, getting rewarded on a day-to-day basis is more important than winning awards: Dooj Ramchandani
For Blink Digital, getting rewarded on a day-to-day basis is more important than winning awards: Dooj Ramchandani
In Digital