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Taapsee Pannu says ‘We’re Superstars’ in Vogue Eyewear’s new campaign
Growing at 10.5% CAGR, M&E industry to reach Rs 2.8 lakh crore by 2025: FICCI-EY
Tata Gluco+ aims to woo youngsters through ‘Energy On, Game On’ campaign
With an aim to bring analytics and real identity into focus, Publicis Media India wants to partner with digital-first clients: Tanmay Mohanty
In Digital
GroupM promotes Navin Khemka to CEO role for EssenceMediacom South Asia
DOOH and CTVs might grow by 5X and 2X, respectively, in 2023: Siddharth Dabhade of MiQ
In Digital
Hrithik Roshan features in RummyCircle’s third edition of ‘Raho Ek Kadam Aage’ campaign
Programmatic DOOH campaigns dominate Times OOH media across transit properties
TV channels aren’t lagging behind OTTs in deploying larger-than-life marketing tactics: Viacom18's Sapangeet Rajwant
The Times of India launches “The Times of a Better India” DOOH campaign
OOH advertising players expect a full recovery this festive season
In-depth: Creatively dry – Why does OOH lack the oomph factor?
Bharat Media Group becomes agency on record for Super4
adidas Originals’ campaign pays homage to the legacy of sneaker silhouettes, Superstar, Stan Smith, Forum
JSW Steel’s 'Always Around' campaign highlights the role of the brand in everyday lives
WPP India’s Apoorva Bapna named in global Empower Role Model Lists 2022
94% marketers expect business revenues to increase as compared to 2021: Drivers of Growth survey report
GroupM’s TYNY 2022 report sheds light on the drivers of growth for the next generation
Actor Vijay Deverakonda features in Thums Up’s new action-packed campaign
^atom along with by The Network's agencies partners with Netflix for launch of The Witcher Season-2
In OTT
To become one-stop shop for everything fashionable, Bewakoof goes beyond digital; invests in TV, print, OOH
Ad spends of consumer durables to surpass pre-Covid levels in festive season, category expects double-digit growth
Arun Iyer’s Spring Marketing Capital invests in fashion brand Bewakoof
In Digital
TV to get lion’s share of Thums Up’s ad spends for Tokyo 2020 Paralympic Games
WhatsApp launches campaign, reinforces user-privacy through its end-to-end encryption technology