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Paramount Global reports 14% increase in D2C ad revenue
MMA Global India and Publicis Commerce India to unveil D2C Advantage X Toolkit report
From WOM to selling looks and becoming BFFs: here’s a ‘touchup’ on Swiss Beauty’s marketing journey
Pain points of targeting consumers with complex purchase behaviour in omnichannel landscape
E-retail platforms command 23% of digital adex to Rs 9,149 crore in 2023: dentsu
In Digital
Walt Disney reports 27% increase in operating income in Q1 FY24
ESPN, FOX and Warner Bros. Discovery to launch joint streaming sports service in US
Misusing AI can seriously impact the brand image: AnyMind Group’s Otohiko Kozutsumi
In Digital
Vh1 Supersonic’s diverse audience opens opportunities for brands: Gaurav Mashruwala
Why HDFC Bank planted a deepfake video of Nora Fatehi and asked her to call it out
Team Pumpkin secures marketing mandate for The Maeva Store
Tata Tiscon leverages digital innovation to extend reach of 'Samajhdar Bane, Behatar Chune' campaign
Fintech NBFC Eduvanz enters B2C realm with WiZR; launches 4 ad films
How the Sameer Rizvi syndrome is challenging brands
Our D2C segment recorded 70% growth in last quarter: Myntra
The Good Glamm Group joins ONDC Network
HDFC Bank’s PayZapp campaign showcases diverse payment options
Enhancing monitoring around GenAI, dark patterns, crypto, green claims: ASCI chairman Saugata Gupta
PriyaGold enters D2C space with launch of its website
With Rs 7,000 cr cash reserve, Dabur plans acquisitions in healthcare, home & personal care
QYou Media India names Raj Mishra Group CEO as Simran Hoon moves on
Art-E collaborates with Antara Senior Care to launch AGEasy
Consumer durables shifting gears from 'massy' to ‘premiumisation’ this festive season
Team Pumpkin unveils D2C marketing agency- D2CPro
ITC-owned Yoga Bar enters baby food segment with ‘Yoga Baby’