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: Wondrlab’s WYP bags D2C Ayurvedic brand Kapiva’s creative mandate
In Advertising

: ITC-owned Yoga Bar enters baby food segment with ‘Yoga Baby’
In Marketing

: In-depth: D2C brands earmark 30-40% of annual marketing budget for festive season
In In-depth

: Dabur looking to acquire D2C brands in healthcare and personal care: CEO
In Marketing

: SkinQ appoints former BigBasket and Medlife CMO Meera Iyer as CEO and Co-Founder
In Marketing

: Online fashion brand Styched acquires D2C casual sneaker brand Flatheads
In Marketing

: D2C brand Plum forays into baby care range with launch of ‘Baby Plum’ portfolio
In Marketing

: Mira Kapoor becomes D2C home hygiene brand Koparo’s brand ambassador; features in new ad film
In Ad Craft

: VLCC acquires men’s grooming brand Ustraa
In Marketing

: Sleepyhead’s new campaign puts forth the “Homes Don’t Judge” idea for Gen Zs
In Ad Craft

: India’s E-retailing reached $60 billion GMV in FY2023 with a steady 22% annual growth: Redseer Strategy Consultants
In Marketing

: The Moms Co. unveils its new campaign featuring brand ambassador Sonam Kapoor
In Ad Craft

: Supertails’ Henlo uses dog delivery partner ‘Milo’ in new campaign for pet parents in Bengaluru
In Ad Craft

: Business Today felicitates women achievers at 19th edition of Most Powerful Women event
In Television

: Shopsy plays key role in bringing e-commerce to more under-served markets in India: Madhuvanthi Ananth
In Advertising

: Decoding the role of fintech in shaping digital marketing in 2023
In Digital

: Digital Kong bags lifestyle brand Mona B’s mandate
In Digital

: Melorra challenges traditional gender stereotypes through #PartnerInSuccess campaign
In Ad Craft

: ITC to acquire D2C brand Yoga Bar
In Marketing

: G.O.A.T Brand Labs announces acquisition of Chumbak and four other D2C brands
In Marketing

: The Label Life appoints HUL’s Garima Garg as CEO
In Marketing

: Ali Fazal features in beatXP’s “Khud ko Bana” campaign
In Ad Craft

: Wow Skin Science enhances customer experience with chat-to-cart journey with WhatsApp
In Marketing

: Aditya Birla Group’s ‘House of Brands’ venture TMRW partners with eight digital-first Lifestyle brands
In Marketing

: SuperBottoms enters offline retail with first kiosk in Mumbai
In Marketing

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