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Sony Pictures Networks India bags exclusive media rights for first season of Indian Street Premier League (ISPL)
Disney Star seeks marginal hike in 2024 IPL ad rates on TV
FanCode secures live-streaming rights for Dream11 Super Smash 2023-24 in India
In Digital
Oaksmith takes ‘India India’ chant a notch up ahead of India-Australia World Cup finals
Here’s why Hyundai preferred KBC, Bigg Boss on TV but World Cup on CTV for its #6HaiTohSafeHai ad splash
ixigo is official co-sponsor of Men's Asia Cup Cricket 2023
Viacom18 to broadcast Zim Cyber City Zim Afro T10
Disney CEO Bob Iger hints at offloading TV businesses
505 mn viewers tuned in to watch IPL 2023 final match on Star Sports Network; ratings up 32%
Samsung announces partnership with JioCinema to bring stadium-like immersive experience of IPL to television screens
IPL 2023 opening match ratings up 29%, viewing minutes grow by 47%: Star Sports
Viacom18 bundles TV ad spots as value addition with CTV for WPL 2023
EaseMyTrip partners with Women’s Premier League franchise UP Warriorz
TVF partners with live streaming platform Eloelo to promote ‘TVF Pitchers’ Season 2
In Digital
ZEE to rake in Rs 130.7 billion in revenue at Rs 436 million per match from ICC TV rights
Viacom18 starts marketing for its Abu Dhabi T10 League
Adex likely to increase two-fold over May-July on back of major sporting events
Suspension a short-term setback; brand IPL will continue to remain strong, feel advertisers
BCCI suspends IPL 14 midway
Continuing IPL amid pandemic not right, feel brand strategists as players test positive
BalleBaazi.com’s campaign ‘Cricket Machao’ represents the spirit of cricket in India
Eatfit appoints cricketer Devdutt Padikkal as brand ambassador
Star Sports signs 14 sponsors for IPL 2021
Star India acquires Cricket South Africa media rights till 2024
Knocked-off? “No option” for brands to buy last-minute ad inventories for finals this IPL season