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Coca-Cola India kicks off festive fervour with ‘Milke hi Manegi Diwali’ campaign
Decentralisation of creative prowess? How Mumbai is being challenged as ad capital
Dyson, Mazda among other brands pull out of Twitter for showcasing ads alongside objectionable content
In Digital
McDonald’s India - North and East elevates Rajeev Ranjan as Managing Director
Zenith India appoints Trishul Bhumkar as Managing Partner
Coca-Cola Company launches global meals experience platform ‘Coke is Cooking’ in India
Britannia appoints Jubilant FoodWorks’ Rajneet Kohli as Executive Director and CEO
Thums Up unveils ‘Stump Cam’ campaign ahead of ICC Men's T20 World Cup 2022
How do brands leverage data and consumer behaviour to generate more revenue
In Digital
Ogilvy Mumbai and The Womb win big at APAC Effie Awards 2022
Why Indians secretly hate Campa Cola and Ambassador
In-depth: Nostalgia, nationalism, or price, how Campa will help Reliance’s entry into FMCG space
Wendy Clark to step down as Dentsu International’s Global CEO
Digitas India appoints Mohammedullah Shaikh as Senior VP and Head – Tech Services, Richa Chugh as VP - Media
Reliance acquires soft drink brand Campa, eyes market entry in October
Swiggy’s Sudeep Bansal joins Wow Skin Science as Vice-President of Growth
Limca enters sports hydration category with ‘Limca Sportz’; unveils #RukkMat campaign featuring Neeraj Chopra
Publicis Media’s Bhasker Jaiswal moves to Dentsu International as COO, Media
Sprite unveils new campaign featuring Ali Fazal, Shweta Tripathi
Successful brands will be an organic part of metaverse communities: Essence report
In Digital
WPP India registers 47.6% growth in Q2 FY 2022
Coca-Cola Company’s India business records ‘best-ever’ volume growth in Q2
Thums Up celebrates 75 years of India’s independence with #HarHaathToofan campaign
Dentsu Creative India appoints Sudhir Das as Executive Creative Director
Maaza’s new campaign brings Amitabh Bachchan and Pooja Hegde together on-screen