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93% Indians prefer brands to be funny: Oracle Happiness Report
AI-enabled advertising to form 90% of total ad revenue and reach $1.3 trillion by 2032: GroupM study
In Digital
Nearly 80% of companies will implement conversational customer engagement to improve customer experience: IDC research
Meta joins hand with FICCI to enable 5 lakh women-led SMBs across India
In Digital
CX firm Locobuzz expands services to Instagram’s Direct Messages listening
In Digital
BraKetLab announces commercial launch of PiLearn, an EdTech app for JEE, NEET, CBSE, ICSE
In Digital
Vi integrates its VIC ChatBot with Google’s Business Messages on smartphones
In Digital
ITC Ltd. organises virtual summit on ‘Digital Enablement for Kirana Outlets’ to upskill retailers
Use both Dr. Fixit's LW+ and Dr. Fixit URP for effective water-proofing of homes, says latest campaign
mTalkz awards digital marketing mandate to #Arm Worldwide
In Digital
HDFC Life launches voice assistant on Alexa for its policy holders
In Digital
Britannia launches WhatsApp-based ‘Store Locator’ for consumers
Marketing 2020: Marketing and advertising to get far more regional in 2020, says Uber’s Manisha Lath Gupta
In new spot, Nicotex positions itself as a consistent partner during the journey to quit smoking
Pharma industry is comparatively insulated from slowdown, says Atish Majumdar of Lupin
ICICI Lombard highlights its tech solutions with a human touch in new spot
The WARC Awards 2019: McCann India wins three awards in Effective Innovation category
Guest Times: Are digital marketers still afraid to incorporate AI into their strategies?
Metropolis and iCubesWire launch AI-enabled digital campaign
In Digital
Big FM to launch integrated ad-tech platform
In Radio
Twitter announces more functionality to improve customer engagements
In Digital
Zee Media partners with Botworx.ai to create AI-powered conversational platform for news content
Durex’s chatbot RexBot Page becomes a sex guru
In Digital
Haptik integrates its Chatbot with The Times of India App, enables a transactional assistant
In Digital
Isobar brings integrated video Chatbot technology for Maruti Suzuki Dzire
In Digital