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Deep Ajwani joins udChalo as Chief Marketing Officer
Reset Tech appoints Shirin Johari as Creative Head
Big Bazaar launches rap song ‘Humans of Big Bazaar’
Surbhi Allagh becomes Sociowash’s new Business Head – Mumbai
Hyper Connect Asia strengthens leadership team, appoints Neh Rathi as ECD
In Digital
Bharati Balakrishnan joins Shopify India as Country Head and Director
In Digital
Haldiram’s brings health foods company FutureLife to India, launches range of four products
L&K Saatchi & Saatchi Mumbai appoints Dipti Rode as Senior Creative Director
Big Bazaar unveils ‘Bachat paane ki vaccine’ campaign for ‘Sabse Saste 6 Din’
What kind of ROI do brands get from IPL
Reliance acquires Big Bazaar for Rs 24,713 crore
Negotiating an IPL sponsorship deal with Star India? Here’s how you can make the most
Even as kirana stores emerge as heroes in difficult times, brands also up their e-commerce strategies
This Ramadan, brands spread positivity in uncertain times
Big Bazaar says ‘Ibaadat Bhi, Hifaazat Bhi’ in its Ramzan campaign
VMLY&R looking at double-digit growth in 2020
In Digital
Mitali Srivastava Hough launches Equal, a cause marketing agency
This Valentine’s Day, celebrate all kinds of love
Big Bazaar’s ‘Sabse Saste 5 Din’ makes online debut on
In Digital
McCann and Ogilvy Group named Effie India 2020 Agency of the Year
316 finalists for Effie 2020
In-depth: Is performance pressure taking a toll on digital creativity?
Brands celebrate Mother’s Day with tributes, messages and exciting offers
India secures 14 shortlists across four categories at Warc Awards 2019
Tata, Reliance and Airtel named three most valuable Indian brands of 2019