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: 58% prefer to watch the FIFA World Cup on TV, 27% on mobile, reveals Axis My India December CSI Survey
In Marketing

: CNN-News18 successfully concludes the 12th edition of ‘Indian of the Year Awards’
In Television

: In-depth: Are K-Pop collaborations really going to be the next big thing for brands?
In In-depth

: CNN-News18 ‘Indian of the Year’ 2022 to honour the manifold achievements of iconic Indians
In Television

: Sachin Tendulkar emerges as No.1 sports celebrity in Hansa Research’s Brand Endorser report 2022
In Marketing

: Allu Arjun brings people out of dilemma in the latest brand campaign for redBus
In Ad Craft

: Kartik Aaryan turns down pan-masala ad worth Rs 9 crore
In Marketing

: Allu Arjun and Samantha Ruth Prabhu top ranked southern celebrities: Hansa Research’s Brand Endorser report
In Marketing

: Astral partners with actor Allu Arjun to strengthen its presence in the southern market
In Marketing

: Abby 2022: Leo Burnett is Creative Agency of the Year; Famous Innovations wins its second Grand Prix
In Advertising

: redBus announces Allu Arjun as its brand ambassador; rolls out first campaign featuring the actor
In Advertising

: Asianet announces World Television Premiers of 4 blockbuster movies for Malayalam audience
In Television

: Disney Star Network to bring world television premiere of ‘Pushpa: The Rise’
In Television

: Rapido seeks seven days to respond to TSRTC’s objections to its latest TVC
In Advertising

: TSRTC to send legal notice to Rapido and actor Allu Arjun for latest ad; terms it ‘demeaning’
In Advertising

: Rapido launches its first celebrity-led campaign featuring Ranveer Singh and Allu Arjun
In Ad Craft

: Parle Agro to spend more than Rs 240 crore on marketing as part of its summer growth strategy
In Marketing

: Parle Agro releases new summer campaign #LiveTheFrootiLife for Frooti
In Ad Craft

: Nickelodeon’s Kids’ Choice Awards 2020 goes virtual
In Television

: SVOD model has a future as viewers are willing to pay for good content: aha CEO Ajit Thakur
In OTT

: Colors Cineplex raises the festive fervour with special line-up
In Television

: Parle Agro signs Varun Dhawan as new face for its flagship brand Frooti
In Marketing

: Tollywood’s Jr. NTR is the new face of Appy Fizz in South India
In Marketing

: Bigg Boss Telugu’s Season 2 invites commoners for auditions
In Television

: Zee Cinema launches Cinema Premier League to take on IPL
In Television

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