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Creative usage of QR codes in ads or just following the trends- What are Indian brands up to?
Creative usage of QR codes in ads or just following the trends- What are Indian brands up to?
In Advertising
Wieden+Kennedy India appoints Shreekant Srinivasan as Delhi Business Head
Wieden+Kennedy India appoints Shreekant Srinivasan as Delhi Business Head
In Advertising
Truecaller launches new ad tools for advertisers to engage with its active user base
Truecaller launches new ad tools for advertisers to engage with its active user base
In Marketing
Bipin R Pandit’s musical nite ‘Khumaar’ to be held on October 1
Bipin R Pandit’s musical nite ‘Khumaar’ to be held on October 1
In Marketing
Mivi announces Samantha Ruth Prabhu as its new brand ambassador through a spontaneous digital strategy
Mivi announces Samantha Ruth Prabhu as its new brand ambassador through a spontaneous digital strategy
In Marketing
SC issues notice to Centre, states on plea seeking to restrain state govts from publishing ads outside territory
SC issues notice to Centre, states on plea seeking to restrain state govts from publishing ads outside territory
In Advertising
WeWork India’s brand campaign urges individuals, enterprises to achieve their greatness
WeWork India’s brand campaign urges individuals, enterprises to achieve their greatness
In Ad Craft
CCI asks INS to share details of its members’ ad revenue sharing agreements with Google
CCI asks INS to share details of its members’ ad revenue sharing agreements with Google
In Print
Maagh Advertising to come up with an IPO
Maagh Advertising to come up with an IPO
In Marketing
Occtagon Media Networks to expand its services in retail design and marketing
Occtagon Media Networks to expand its services in retail design and marketing
In Marketing
OnePlus partners with PVR to release 4DX commercial for its latest flagship in cinemas
OnePlus partners with PVR to release 4DX commercial for its latest flagship in cinemas
In Advertising
Reputation crisis: What can get edtech brands out of the woods
Reputation crisis: What can get edtech brands out of the woods
In Marketing
Ashish Pathak joins Edelman India as Executive Creative Director
Ashish Pathak joins Edelman India as Executive Creative Director
In Advertising
Liqvd Asia becomes advertising partner for IndoSpace
Liqvd Asia becomes advertising partner for IndoSpace
In Advertising
Almost 75% brands have been advertising on mobile gaming apps for over a year, says InMobi report
Almost 75% brands have been advertising on mobile gaming apps for over a year, says InMobi report
In Digital
How Dainik Bhaskar is emerging stronger from the Covid jolt
How Dainik Bhaskar is emerging stronger from the Covid jolt
In Print
Wunderman Thompson Mumbai announces appointment of Rakesh Varma and Abhay Godbole
Wunderman Thompson Mumbai announces appointment of Rakesh Varma and Abhay Godbole
In Advertising
BestMediaInfo Rising Star Awards 2022 on October 12
BestMediaInfo Rising Star Awards 2022 on October 12
In Advertising
In-depth: Do brand leaders need to be wary of sharing their opinion in public?
In-depth: Do brand leaders need to be wary of sharing their opinion in public?
In In-depth
PhonePe surpasses rival Paytm in IPL 2022 advertising war: Bobble AI report
PhonePe surpasses rival Paytm in IPL 2022 advertising war: Bobble AI report
In Digital
Global retail media likely to reach $101 billion in 2022: GroupM’s e-commerce and retail media forecast
Global retail media likely to reach $101 billion in 2022: GroupM’s e-commerce and retail media forecast
In Marketing
TV channels aren’t lagging behind OTTs in deploying larger-than-life marketing tactics: Viacom18's Sapangeet Rajwant
TV channels aren’t lagging behind OTTs in deploying larger-than-life marketing tactics: Viacom18's Sapangeet Rajwant
In Television
Criteo unveils demand-side platform ‘Commerce Max’
Criteo unveils demand-side platform ‘Commerce Max’
In Marketing
Thought Blurb Communications elevates Renu Somani to National Creative Director role
Thought Blurb Communications elevates Renu Somani to National Creative Director role
In Advertising
In-depth: Are traditional advertisers getting wary of spending on cricket?
In-depth: Are traditional advertisers getting wary of spending on cricket?
In In-depth