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Brands and agencies struggle to build privacy compliant culture: InMobi Report
HUL dominates the digital category at second edition of Kantar’s Creative Effectiveness Awards in India
MMA India adds 7 new categories to ‘Smarties 2022’ awards; invites entries
Universal Music Group for Brands launches advanced media and data platform ‘Umusic Media Network'
With all the noise around Pride Month, who’s there for the LGBTQ+ community around the year?
From Gustav Martner to protestors crashing WPP Beach, climate change activists want to put an end to fossil fuel advertising
India’s M&E industry expected to grow at 8.8% CAGR to reach Rs 4,30,401 crore by 2026: PwC Report
69% of global LGBTQ+ audiences believe that efforts are being made to improve inclusivity in media: Nielsen report
In Digital
We aim to become the de-facto operating system for anything related to credit: Karanpreet Bindra of Yubi, formerly known as CredAvenue
Pocket FM launches ad solutions on the app
In Digital
Comscore adds CTV measurement to Video Metrix Multi-Platform in India
In Digital
Kids’ channels stare at 20% loss in ad revenues as CCPA restricts junk food advertising
Cannes Lions: B2B category businesses are going to drive the growth for advertising industry: Ryan Roslansky, LinkedIn CEO
Why marketers in India must harness alternative app stores to tap greater audiences
Qlik elevates Chris Powell to the role of Chief Marketing Officer
Warc’s ‘Anatomy of Effectiveness’ 2022 edition highlights 5 key priorities for delivering effective advertising
Wunderman Thompson partners with Odyssey to launch ‘Inspiration Beach’ in the Metaverse
Usha announces association with ‘Shabaash Mithu, a biopic on former Indian Women’s team Captain Mithali Raj
What’s in store for the Indian advertising industry at Cannes Lions 2022
Rediffusion ropes in Sreeparna Gupta as Branch Head, Kolkata
Spotify, Integral Ad Science & Universal McCann Worldwide come together to provide brand safety solutions for podcast advertisers
In Digital
In-depth: Print recovery on fast track, to cross pre-Covid revenue this fiscal
Way to go Cannes: A timeline of how Cannes Lions has evolved in the past 68 years
Dentsu Creative Services (India) wins Black Elephant at Kyoorius Creative Awards 2022
Dentsu blends all its creative agencies under new global creative network – Dentsu Creative