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BARC must review sample homes as current set not accurate under new TV ecosystem, say industry experts
BARC must review sample homes as current set not accurate under new TV ecosystem, say industry experts
No impact on viewership or ad revenue due to TRAI’s NTO, says Zee’s Siju Prabhakaran
No impact on viewership or ad revenue due to TRAI’s NTO, says Zee’s Siju Prabhakaran
TRAI forces BARC to make data public, but how do the numbers look like?
TRAI forces BARC to make data public, but how do the numbers look like?
In long run, subscription model will overtake AVOD, says Manish Aggarwal, Business Head, Zee5
In long run, subscription model will overtake AVOD, says Manish Aggarwal, Business Head, Zee5
In Digital
Against public interest to publish misleading data on website, says BARC on TRAI’s show cause
Against public interest to publish misleading data on website, says BARC on TRAI’s show cause
In Digital
Dentsu India appoints Malvika Mehra as CCO; also launches Dentsu India Tomorrow Lab
Dentsu India appoints Malvika Mehra as CCO; also launches Dentsu India Tomorrow Lab
Brandstand: The Bro Code of Brands
Brandstand: The Bro Code of Brands
BBDO India appoints Kunal Solanki as Vice-President, Mumbai
BBDO India appoints Kunal Solanki as Vice-President, Mumbai
Rishtey rebranding helps Viacom18 to explore new revenue streams and monetisation opportunities
Rishtey rebranding helps Viacom18 to explore new revenue streams and monetisation opportunities
On Purpose makes senior hires, reinforces team
On Purpose makes senior hires, reinforces team
Media industry growing but fragmentation of digital remains a concern for agencies and marketers
Media industry growing but fragmentation of digital remains a concern for agencies and marketers
Network18 reorganises its news television business, appoints three CEOs
Network18 reorganises its news television business, appoints three CEOs
Zee5 reinforces sales leadership team, makes key appointments
Zee5 reinforces sales leadership team, makes key appointments
In Digital
ShortsTV to expand reach by 2019-end, will partner with major DTH operators
ShortsTV to expand reach by 2019-end, will partner with major DTH operators
Will Colors branding help Rishtey forge a better relationship with viewers and advertisers
Will Colors branding help Rishtey forge a better relationship with viewers and advertisers
Indian audio OTT industry growing but losing 50%-60% revenues due to piracy
Indian audio OTT industry growing but losing 50%-60% revenues due to piracy
In Digital
Commentary: Has TRAI failed India's broadcast industry?
Commentary: Has TRAI failed India's broadcast industry?
TRAI warns distributors against placing channels on dual LCN and outside genres
TRAI warns distributors against placing channels on dual LCN and outside genres
Republic Bharat accused of being placed outside genre, TV18 seeks action from TRAI
Republic Bharat accused of being placed outside genre, TV18 seeks action from TRAI
BARC restrains use of viewership data as new tariff regime brings disruption
BARC restrains use of viewership data as new tariff regime brings disruption
Broadcasters will issue invoices to DPOs as per new regime, says IBF
Broadcasters will issue invoices to DPOs as per new regime, says IBF
Uncertainty among TV advertisers as TRAI continues to extend new tariff regime deadline
Uncertainty among TV advertisers as TRAI continues to extend new tariff regime deadline
At 16.4%, Madison predicts Indian adex growth higher than GroupM in 2019
At 16.4%, Madison predicts Indian adex growth higher than GroupM in 2019
GroupM forecasts 14% ad growth in India in 2019
GroupM forecasts 14% ad growth in India in 2019
TRAI extends deadline to select TV channels till March 31
TRAI extends deadline to select TV channels till March 31