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How advertisers’ outlook will change for print and radio mediums due to pandemic
How advertisers’ outlook will change for print and radio mediums due to pandemic
Dangal to air fresh content for its original show Pyar Ki Luka Chuppi
Dangal to air fresh content for its original show Pyar Ki Luka Chuppi
How Dollar managed to communicate its new identity amid Covid crisis
How Dollar managed to communicate its new identity amid Covid crisis
Will IPL spoil festivities for broadcasters other than Star Network?
Will IPL spoil festivities for broadcasters other than Star Network?
ASCI looks into 533 objectionable ads in March-April, 2020; 115 ads withdrawn by advertisers
ASCI looks into 533 objectionable ads in March-April, 2020; 115 ads withdrawn by advertisers
Time to nurture, recognise and hang on to present talent, says Piyush Pandey at Cannes Lions Live
Time to nurture, recognise and hang on to present talent, says Piyush Pandey at Cannes Lions Live
It is time Pharma brands say - #EcommerceEssentialHai
It is time Pharma brands say - #EcommerceEssentialHai
Matrimony platforms give new meaning to WFH - wedding from home
Matrimony platforms give new meaning to WFH - wedding from home
In Digital
Covid-19’s impact on global ad spending and its fallout on Indian advertising industry
Covid-19’s impact on global ad spending and its fallout on Indian advertising industry
Marketers will need to find growth in the post-pandemic recession
Marketers will need to find growth in the post-pandemic recession
Saregama’s campaign touches on the elderly’s need for entertainment in lockdown
Saregama’s campaign touches on the elderly’s need for entertainment in lockdown
When brands stop being experiences
When brands stop being experiences
Digital screen is new currency for experiential, says Ranjit Raina of Geometry Encompass
Digital screen is new currency for experiential, says Ranjit Raina of Geometry Encompass
In Digital
ITC Savlon augments its hygiene portfolio with the launch of multi-purpose Germ Protection Wipes
ITC Savlon augments its hygiene portfolio with the launch of multi-purpose Germ Protection Wipes
In-depth: Will coronavirus change the concept of creativity?
In-depth: Will coronavirus change the concept of creativity?
Disney+ Hotstar partners with health and fitness brands Brilliant Wellness, Cult.Fit and Sarva
Disney+ Hotstar partners with health and fitness brands Brilliant Wellness, Cult.Fit and Sarva
In OTT
Even as kirana stores emerge as heroes in difficult times, brands also up their e-commerce strategies
Even as kirana stores emerge as heroes in difficult times, brands also up their e-commerce strategies
ICRA: Effect of Covid-19 on M&E industry is not all negative, there is hope and opportunities too
ICRA: Effect of Covid-19 on M&E industry is not all negative, there is hope and opportunities too
Parle Agro’s online sales grow 300% in a month, beverage segment expected to lead revenue
Parle Agro’s online sales grow 300% in a month, beverage segment expected to lead revenue
In Digital
No unicorn growth strategy anymore; digital businesses must move to a camel's strategy for sustenance, says Akash Banerji of Voot
No unicorn growth strategy anymore; digital businesses must move to a camel's strategy for sustenance, says Akash Banerji of Voot
In OTT
Time for us to explore newer business models: Kapil Agarwal of UFO Moviez
Time for us to explore newer business models: Kapil Agarwal of UFO Moviez
As normalcy returns, optimistic brands slowly up their marketing spends
As normalcy returns, optimistic brands slowly up their marketing spends
Ranveer Singh shows how to open a Kotak 811 savings account with zero contact from home
Ranveer Singh shows how to open a Kotak 811 savings account with zero contact from home
Build e-commerce presence, create virtual experiences, relook media mix models: Facebook-BCG report
Build e-commerce presence, create virtual experiences, relook media mix models: Facebook-BCG report
Companies to focus on smaller, distributed office spaces after lockdown, says Embassy Group's Vineet Singh
Companies to focus on smaller, distributed office spaces after lockdown, says Embassy Group's Vineet Singh