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The conundrum of liquor brands on digital advertising
The conundrum of liquor brands on digital advertising
In Digital
How smart production is driving change in India
How smart production is driving change in India
Why the subscription model will save businesses in 2021
Why the subscription model will save businesses in 2021
Donear Industries to increase its ad spend by 30% in 2021
Donear Industries to increase its ad spend by 30% in 2021
FMCG may spend 12% on digital advertising next year, says Dawinder Pal of Bikano
FMCG may spend 12% on digital advertising next year, says Dawinder Pal of Bikano
Tyre cos may spend Rs 700 crore in advertising next year, says Srinivasu Allaphan of JK Tyre
Tyre cos may spend Rs 700 crore in advertising next year, says Srinivasu Allaphan of JK Tyre
Kantar maps changes in mindset, behaviour of urban Indians with almost a year being hit by Covid
Kantar maps changes in mindset, behaviour of urban Indians with almost a year being hit by Covid
In Digital
OTT platforms need creative freedom, not censorship: Shekhar Kapur, Vani Tripathi
OTT platforms need creative freedom, not censorship: Shekhar Kapur, Vani Tripathi
In OTT
FMCG sector chugs back to life as pandemic stabilises and consumption picks up pace: Nielsen
FMCG sector chugs back to life as pandemic stabilises and consumption picks up pace: Nielsen
Demand up but ROI on media investments still not back to pre-Covid level, says Tata Motors' KG Prasad
Demand up but ROI on media investments still not back to pre-Covid level, says Tata Motors' KG Prasad
Can’t plan for the long term, say 70% marketers
Can’t plan for the long term, say 70% marketers
Bodhi Tree Multimedia Limited enters capital market with IPO
Bodhi Tree Multimedia Limited enters capital market with IPO
Birla White launches film #DeewaronKiSuno, in support of painter community this Diwali
Birla White launches film #DeewaronKiSuno, in support of painter community this Diwali
Fuelled by festive spent, adex recovery accelerates to 80% of pre-Covid levels
Fuelled by festive spent, adex recovery accelerates to 80% of pre-Covid levels
India Today Group announces key management changes
India Today Group announces key management changes
WPP India revenues slightly improve in June-September quarter of 2020
WPP India revenues slightly improve in June-September quarter of 2020
Dice launches in India, fans will have ample music, arts and cultural livestreams from around the world
Dice launches in India, fans will have ample music, arts and cultural livestreams from around the world
In Digital
Marico Q2FY21 ad spends almost near to that of the previous year
Marico Q2FY21 ad spends almost near to that of the previous year
Mi India rides on music videos and digital film this festive season
Mi India rides on music videos and digital film this festive season
M&C Saatchi Performance bags digital mandate for beIN Asia Pacific
M&C Saatchi Performance bags digital mandate for beIN Asia Pacific
In Digital
A different kind of Durga Puja in 2020, all thanks to Corona
A different kind of Durga Puja in 2020, all thanks to Corona
Zee Biskope raises festive fervour of Navratri with ‘Nari Ek Roop Anek’ movie festival
Zee Biskope raises festive fervour of Navratri with ‘Nari Ek Roop Anek’ movie festival
FoxyMoron to handle digital mandate of Revv
FoxyMoron to handle digital mandate of Revv
In Digital
India's draft guidelines on misleading advertisements need clarity
India's draft guidelines on misleading advertisements need clarity
Getting behind the scenes of working with celebrities for ad shoots during pandemic
Getting behind the scenes of working with celebrities for ad shoots during pandemic