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Singapore Tourism launches new marketing campaign for India
Singapore Tourism launches new marketing campaign for India
BARC’s outlier policy gets clean chit; Oversight Committee finds ‘nothing manual’
BARC’s outlier policy gets clean chit; Oversight Committee finds ‘nothing manual’
BARC resumes outlier exclusion but is it fool-proof?
BARC resumes outlier exclusion but is it fool-proof?
Arnab Goswami buys back Asianet News Media shares
Arnab Goswami buys back Asianet News Media shares
Goafest 2019: Dentsu Webchutney, COG Digital + Design dominate second day at Abby
Goafest 2019: Dentsu Webchutney, COG Digital + Design dominate second day at Abby
L'Oréal’s offline-to-online ad campaign enables women to get customised hair colour suggestions
L'Oréal’s offline-to-online ad campaign enables women to get customised hair colour suggestions
Republic Bharat accused of being placed outside genre, TV18 seeks action from TRAI
Republic Bharat accused of being placed outside genre, TV18 seeks action from TRAI
DBS Bank and Sachin Tendulkar #SparkingTheFuture of kids
DBS Bank and Sachin Tendulkar #SparkingTheFuture of kids
Content marketing displaced social media marketing as top strategy, say 57% marketers
Content marketing displaced social media marketing as top strategy, say 57% marketers
We have restructured the DNA of Discovery in India: Karan Bajaj of Discovery Communications
We have restructured the DNA of Discovery in India: Karan Bajaj of Discovery Communications
Goafest 2018: Early Man Films shines with maximum Abbys on Day 2, The Social Street follows
Goafest 2018: Early Man Films shines with maximum Abbys on Day 2, The Social Street follows
Future Group fbb’s National Jeans Day sale grew five-fold over regular days
Future Group fbb’s National Jeans Day sale grew five-fold over regular days
In Digital
In-depth: Niche broadcasters puzzle BARC with fine cuts
In-depth: Niche broadcasters puzzle BARC with fine cuts
AXA launches first global campaign to showcase new brand proposition
AXA launches first global campaign to showcase new brand proposition
NBSA, not government, should decide on banning channels, says Rajat Sharma
NBSA, not government, should decide on banning channels, says Rajat Sharma
If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta
If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta
The curious case of MIB order on landing channel
The curious case of MIB order on landing channel
Facebook’s attempt to avoid unintentional clicks on ads
Facebook’s attempt to avoid unintentional clicks on ads
In Digital
What does Republic TV’s entry mean for English news genre?
What does Republic TV’s entry mean for English news genre?
Google unveils new tools to enhance productivity, efficiency of online marketers
Google unveils new tools to enhance productivity, efficiency of online marketers
In Digital
ASCI finds 98 ads misleading
ASCI finds 98 ads misleading
Yahoo rolls out new mobile ad format in India
Yahoo rolls out new mobile ad format in India
In Digital
Media Kinnect bags Indiabulls Housing Finance’s digital mandate
Media Kinnect bags Indiabulls Housing Finance’s digital mandate
In Digital
Vodafone pulls off a buffering act in print
Vodafone pulls off a buffering act in print
In Print
Magzter launches global interactive advertising network for digital magazines
Magzter launches global interactive advertising network for digital magazines
In Digital