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M&E growth may be flat in 2020 if the Covid-19 crisis ends in a month, says Ashish Pherwani of EY India
M&E growth may be flat in 2020 if the Covid-19 crisis ends in a month, says Ashish Pherwani of EY India
Momentus Digital, Digital Turbine join forces in India to improve app discovery for mobile ad platform expansion
Momentus Digital, Digital Turbine join forces in India to improve app discovery for mobile ad platform expansion
In Digital
Jack In The Box Worldwide begins a new era in content marketing with creative commerce
Jack In The Box Worldwide begins a new era in content marketing with creative commerce
Indian adspends estimated to grow at 10.7% in 2020, says GroupM
Indian adspends estimated to grow at 10.7% in 2020, says GroupM
GenY Medium bags digital mandate for New York-based Doceree
GenY Medium bags digital mandate for New York-based Doceree
In Digital
BC Web Wise appoints Chagas Ferdinando as Senior Creative Director
BC Web Wise appoints Chagas Ferdinando as Senior Creative Director
In Digital
Marketing 2020: Looking at digital with new lens, focus on web traffic, says Spykar’s Saisangeeta Israni
Marketing 2020: Looking at digital with new lens, focus on web traffic, says Spykar’s Saisangeeta Israni
Dentsu Webchutney names Gautam Reghunath as new CEO
Dentsu Webchutney names Gautam Reghunath as new CEO
In Digital
Slowing ad growth delays Moneycontrol's brand revamp plan, platform to focus on regional to grow
Slowing ad growth delays Moneycontrol's brand revamp plan, platform to focus on regional to grow
In Digital
AdLift takes on board Ranadeep Chakravarty as Chief Creative Officer
AdLift takes on board Ranadeep Chakravarty as Chief Creative Officer
In Digital
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Kantar releases 2020 Media Trends & Predictions report
Kantar releases 2020 Media Trends & Predictions report
In Digital
2020 will be tough in terms of growth: Kunal Jeswani, CEO, Ogilvy India
2020 will be tough in terms of growth: Kunal Jeswani, CEO, Ogilvy India
Social Beat appoints Arunima Singh as EVP – Growth in Mumbai
Social Beat appoints Arunima Singh as EVP – Growth in Mumbai
In Digital
AAAI opens doors to digital agencies, forms Digital Agency Forum
AAAI opens doors to digital agencies, forms Digital Agency Forum
In Digital
Legacy agency heads are not focusing much on digital in India, says Martin Sorrell
Legacy agency heads are not focusing much on digital in India, says Martin Sorrell
In Digital
MediaMonks strengthens content capabilities in India, merges Delhi based production company WhiteBalance
MediaMonks strengthens content capabilities in India, merges Delhi based production company WhiteBalance
Voice first, D2C and programmatic to be key trends next year: Bharat Khatri, Xaxis India
Voice first, D2C and programmatic to be key trends next year: Bharat Khatri, Xaxis India
In Digital
Ad spend on digital increasing but moving at a slower pace compared to viewership growth, says BCG-CII report
Ad spend on digital increasing but moving at a slower pace compared to viewership growth, says BCG-CII report
In Digital
Martin Sorrell’s S4Capital acquires ConversionWorks and Datalicious Korea, to merge with MightyHive
Martin Sorrell’s S4Capital acquires ConversionWorks and Datalicious Korea, to merge with MightyHive
Chimp&z Inc announces senior-level elevations
Chimp&z Inc announces senior-level elevations
Taboola and Outbrain merge to create meaningful advertising competitor to Facebook and Google
Taboola and Outbrain merge to create meaningful advertising competitor to Facebook and Google
In Digital
Experts debate mobile marketing trends at MMA’s #BuildtheFuture forum 2019
Experts debate mobile marketing trends at MMA’s #BuildtheFuture forum 2019
Panasonic, Lemma Technologies launch SignEdge Display Network, an end-to-end solution for DOOH advertising
Panasonic, Lemma Technologies launch SignEdge Display Network, an end-to-end solution for DOOH advertising