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How desi OTT platforms are trying to edge past Netflix and Amazon on the back of festive special programming
How desi OTT platforms are trying to edge past Netflix and Amazon on the back of festive special programming
In Digital
Big FM launches new property ‘Big Retro Swag with DJ Rink’
Big FM launches new property ‘Big Retro Swag with DJ Rink’
In Radio
Indya launches its first brand campaign ‘I am Indya’
Indya launches its first brand campaign ‘I am Indya’
How to click the right button for Valentine’s Day advertising
How to click the right button for Valentine’s Day advertising
Patanjali celebrates Indiapan in maiden campaign for apparel brand Paridhan
Patanjali celebrates Indiapan in maiden campaign for apparel brand Paridhan
OTT isn’t cannibalising TV viewership but increasing viewers’ screen time: Archana Anand of Zee5
OTT isn’t cannibalising TV viewership but increasing viewers’ screen time: Archana Anand of Zee5
Radio Mirchi, Inox and AIR partner with The Festival of Bharat
Radio Mirchi, Inox and AIR partner with The Festival of Bharat
ASCI upholds complaints against 200 advertisements in October 2017
ASCI upholds complaints against 200 advertisements in October 2017
101India.com launches digital campaign ‘Incoming’ with Smirnoff Experience
101India.com launches digital campaign ‘Incoming’ with Smirnoff Experience
In Digital
Sony does a Yay! for kids
Sony does a Yay! for kids
Sony does a Yay! for kids
Sony does a Yay! for kids
Lufthansa becomes very desi to fly like Indians
Lufthansa becomes very desi to fly like Indians
In
Ice-cream Vs frozen dessert: Amul’s RS Sodhi says HUL is now exposed
Ice-cream Vs frozen dessert: Amul’s RS Sodhi says HUL is now exposed
Colors all set to go on-air with ‘Khatron Ke Khiladi’
Colors all set to go on-air with ‘Khatron Ke Khiladi’
Non-linear platforms have become pivotal to connect with children: Krishna Desai, Cartoon Network
Non-linear platforms have become pivotal to connect with children: Krishna Desai, Cartoon Network
McDonald’s rolls out a ‘Spicy’ face-off
McDonald’s rolls out a ‘Spicy’ face-off
The Small Big Idea wins social media mandate for ethnic fashion brand Ethnicity
The Small Big Idea wins social media mandate for ethnic fashion brand Ethnicity
In Digital
Limca takes the desi route to affirm position as ultimate thirst quencher
Limca takes the desi route to affirm position as ultimate thirst quencher
Interview: Mark Eyers, Chief Content Officer, Kids Networks, Turner International APAC
Interview: Mark Eyers, Chief Content Officer, Kids Networks, Turner International APAC
Life OK set to roll out ‘The Bachelorette India’ to help Mallika Sherawat find her love
Life OK set to roll out ‘The Bachelorette India’ to help Mallika Sherawat find her love
Nominees, jury for Micromax MTV Video Music Awards announced
Nominees, jury for Micromax MTV Video Music Awards announced
Hungama and Gameshastra form gaming JV
Hungama and Gameshastra form gaming JV
In Digital
ZEE Cinema partners with Ethnic Channels Group in Canada
ZEE Cinema partners with Ethnic Channels Group in Canada
HT Brunch forays into events with 'Brunch Dialogues'
HT Brunch forays into events with 'Brunch Dialogues'
In Print
Pogo launches mobile games for New Adventures of Hanuman
Pogo launches mobile games for New Adventures of Hanuman
In Digital