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smartwater unveil new films with Rana Daggubati and Radhika Apte in their unique style
smartwater unveil new films with Rana Daggubati and Radhika Apte in their unique style
How Fabindia is riding on immersive customer experience
How Fabindia is riding on immersive customer experience
Pee Safe targets 200% growth in FY 19-20, spends largely on digital marketing
Pee Safe targets 200% growth in FY 19-20, spends largely on digital marketing
Anthems are the new tunes that brands are dancing on this World Cup
Anthems are the new tunes that brands are dancing on this World Cup
LG Electronics India’s #MyLG initiative garners 10 million organic impressions
LG Electronics India’s #MyLG initiative garners 10 million organic impressions
In Digital
‘MOM’ is the word for brands
‘MOM’ is the word for brands
Thums Up Charged comes up with action-packed summer campaign
Thums Up Charged comes up with action-packed summer campaign
In-depth: Is your purpose-driven advertising meeting business objectives?
In-depth: Is your purpose-driven advertising meeting business objectives?
Bisleri’s camels back in new avatar in ‘Har Paani Ki Bottle Bisleri Nahin’ 2.0
Bisleri’s camels back in new avatar in ‘Har Paani Ki Bottle Bisleri Nahin’ 2.0
VIP announces brand re-launch, unveils contemporary avatar with ‘Hello Holidays’ campaign
VIP announces brand re-launch, unveils contemporary avatar with ‘Hello Holidays’ campaign
Havells picks Mullen Lintas for Lloyd’s brand revamp
Havells picks Mullen Lintas for Lloyd’s brand revamp
MakeMyTrip unveils new campaign to boost online hotel booking
MakeMyTrip unveils new campaign to boost online hotel booking
MakeMyTrip’s new campaign with Ranveer and Alia targets growing Indian travellers abroad
MakeMyTrip’s new campaign with Ranveer and Alia targets growing Indian travellers abroad
Will Alia Bhatt’s chirpy avatar work for Uber Eats?
Will Alia Bhatt’s chirpy avatar work for Uber Eats?
Whirlpool’s cutting-edge technology makes life easier
Whirlpool’s cutting-edge technology makes life easier
Brandstand: When Deepika weds Ranveer
Brandstand: When Deepika weds Ranveer
Mathrubhumi Group makes real estate foray with portal findhome.com
Mathrubhumi Group makes real estate foray with portal findhome.com
In Digital
Charge Oppo F9 Pro for five minutes and stop worrying for two hours, says new campaign
Charge Oppo F9 Pro for five minutes and stop worrying for two hours, says new campaign
The importance of being a responsible employer in the times of social media
The importance of being a responsible employer in the times of social media
Publicis Beehive wins creative duties of Club Factory, will play integral role in brand launch in India
Publicis Beehive wins creative duties of Club Factory, will play integral role in brand launch in India
Celebrity-led brands and what is the future
Celebrity-led brands and what is the future
Applause Entertainment appoints Ashok A Cherian as Head of Marketing and Revenue
Applause Entertainment appoints Ashok A Cherian as Head of Marketing and Revenue
Brand-celebs disconnect: Is celeb marketing losing its impact?
Brand-celebs disconnect: Is celeb marketing losing its impact?
When a crisis befalls a brand, what should the brand ambassador do?
When a crisis befalls a brand, what should the brand ambassador do?
In-depth: Are brand mascots a dying trend?
In-depth: Are brand mascots a dying trend?