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Advertising worst-hit sector, there would be salary cuts and even layoffs across agencies, says DAN’s Ashish Bhasin
Advertising worst-hit sector, there would be salary cuts and even layoffs across agencies, says DAN’s Ashish Bhasin
Television advertising picks up in Week 15 but who is advertising?
Television advertising picks up in Week 15 but who is advertising?
WARC’s Media Strategy Report 2020 highlights key trends and themes for an effective media strategy
WARC’s Media Strategy Report 2020 highlights key trends and themes for an effective media strategy
Advertising disappearing from TV, except “News” and “English entertainment” in Covid-19 crisis
Advertising disappearing from TV, except “News” and “English entertainment” in Covid-19 crisis
Sharp business recovery likely in second half of this fiscal, predicts Rohit Ohri of FCB India
Sharp business recovery likely in second half of this fiscal, predicts Rohit Ohri of FCB India
19 shortlists from India in New York Festivals Advertising Awards 2020
19 shortlists from India in New York Festivals Advertising Awards 2020
Lockdown accelerates digital-first advertising strategy of brands
Lockdown accelerates digital-first advertising strategy of brands
In Digital
Adex recovery could be phenomenal once Covid-19 crisis is over, say experts
Adex recovery could be phenomenal once Covid-19 crisis is over, say experts
Will the ad rates on TV see a downward spiral despite surge in viewership during Covid-19 crisis?
Will the ad rates on TV see a downward spiral despite surge in viewership during Covid-19 crisis?
Rohit Singh is Creative Director of The Bluebeans
Rohit Singh is Creative Director of The Bluebeans
In Digital
Are campaigns around coronavirus creating value or clutter?
Are campaigns around coronavirus creating value or clutter?
Covid-19 Impact: Advertising on Hindi news channels up 26%, English gets 53% more ads
Covid-19 Impact: Advertising on Hindi news channels up 26%, English gets 53% more ads
In-depth: Going beyond regular advertising, why brands need to create their own intellectual properties
In-depth: Going beyond regular advertising, why brands need to create their own intellectual properties
#CoronavirusOutbreak: How brands are using radio during Covid-19 crisis
#CoronavirusOutbreak: How brands are using radio during Covid-19 crisis
In Radio
#FightingCoronavirus: News Broadcasters Federation asks for help from advertisers
#FightingCoronavirus: News Broadcasters Federation asks for help from advertisers
#CoronavirusOutbreak: Why it's the best time for brands to advertise on TV news
#CoronavirusOutbreak: Why it's the best time for brands to advertise on TV news
TV viewership up by 5%, advertising grows by 11% between March 7-13
TV viewership up by 5%, advertising grows by 11% between March 7-13
#CoronavirusOutbreak: Digital ad revenue to spike momentarily, overall adex to decline
#CoronavirusOutbreak: Digital ad revenue to spike momentarily, overall adex to decline
In Digital
The Silent Betrayal – How Advertising let down the faithful
The Silent Betrayal – How Advertising let down the faithful
iQOO awards creative duties to Lowe Lintas to launch iQOO 3 smartphone in India
iQOO awards creative duties to Lowe Lintas to launch iQOO 3 smartphone in India
Mankind allots 25% of total media budget spends on digital marketing, says Rajeev Juneja
Mankind allots 25% of total media budget spends on digital marketing, says Rajeev Juneja
This International Women’s day, brands add more meaning and teeth to women power
This International Women’s day, brands add more meaning and teeth to women power
Call for entries opens for BuzzInContent Awards 2020
Call for entries opens for BuzzInContent Awards 2020
WARC Global Ad Trends: The Alphabet and Facebook 'duopoly' is now worth more to advertisers than TV
WARC Global Ad Trends: The Alphabet and Facebook 'duopoly' is now worth more to advertisers than TV
Neeraj Bassi to join Havas Group India as Chief Strategy Officer
Neeraj Bassi to join Havas Group India as Chief Strategy Officer