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Sunny Oil tells women ‘Life aapki, recipe aapki’ in new spot
Sunny Oil tells women ‘Life aapki, recipe aapki’ in new spot
How moment marketing is working for brands
How moment marketing is working for brands
Ogilvy wins seven awards at IndIAA Awards 2019
Ogilvy wins seven awards at IndIAA Awards 2019
WARC: Global cinema ad market to be worth $4.6bn this year, a 6.8% rise from 2018
WARC: Global cinema ad market to be worth $4.6bn this year, a 6.8% rise from 2018
Premium yogurt brand Epigamia to double revenue by expanding distribution, increasing digital spends
Premium yogurt brand Epigamia to double revenue by expanding distribution, increasing digital spends
Mullen Lintas bags creative mandate for Marico’s Saffola portfolio
Mullen Lintas bags creative mandate for Marico’s Saffola portfolio
In-depth: HD channels take a hit after NTO but is the effect long term?
In-depth: HD channels take a hit after NTO but is the effect long term?
Why do Indian consumers like online ads, reveals Criteo
Why do Indian consumers like online ads, reveals Criteo
In Digital
How Fevicol maintained its ‘mazboot jod’ with consumers for 60 years
How Fevicol maintained its ‘mazboot jod’ with consumers for 60 years
Akashneel Dasgupta joins BBDO India as CCO, Nikhil Mahajan to be Chief Growth Officer
Akashneel Dasgupta joins BBDO India as CCO, Nikhil Mahajan to be Chief Growth Officer
White Rivers Media celebrates seven years of digital, launches free e-book on festive marketing
White Rivers Media celebrates seven years of digital, launches free e-book on festive marketing
In Digital
Jagran’s revenue and profit dip marginally in Q1FY20
Jagran’s revenue and profit dip marginally in Q1FY20
Can Indian brands gain from the US-China trade war?
Can Indian brands gain from the US-China trade war?
Pan Vilas’ digital adspend to match television
Pan Vilas’ digital adspend to match television
In Digital
BARC's landing page policy lacks transparency & consistency, there must be level playing field for all channels: Avinash Kaul, Network18
BARC's landing page policy lacks transparency & consistency, there must be level playing field for all channels: Avinash Kaul, Network18
HT Media Q1 result: Consolidated revenue increases but print revenue shrinks
HT Media Q1 result: Consolidated revenue increases but print revenue shrinks
In Print
Somany Ceramics signs Salman Khan as the brand’s face
Somany Ceramics signs Salman Khan as the brand’s face
Digital marketing and in-store branding drive our marketing strategy, Abhiral Bhansali of LG Electronics
Digital marketing and in-store branding drive our marketing strategy, Abhiral Bhansali of LG Electronics
Infinity Advertising ropes in Allan Saugat as VP, Planning
Infinity Advertising ropes in Allan Saugat as VP, Planning
Publicis India appoints two NCDs in Delhi
Publicis India appoints two NCDs in Delhi
How Fabindia is riding on immersive customer experience
How Fabindia is riding on immersive customer experience
Kantar increases creative impact through artificial intelligence
Kantar increases creative impact through artificial intelligence
Cannes Lions 2019: India sends 1053 entries versus 979 last year
Cannes Lions 2019: India sends 1053 entries versus 979 last year
Dettol launches Dettol Co-Created with Moms with a largest-ever marketing push
Dettol launches Dettol Co-Created with Moms with a largest-ever marketing push
Former Cheil AVP Navneet Suyal launches full-service ad agency, Mascotoptimus Brand Solutions
Former Cheil AVP Navneet Suyal launches full-service ad agency, Mascotoptimus Brand Solutions