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Axis My India and TAM India to launch world’s largest consumer insight platform
Axis My India and TAM India to launch world’s largest consumer insight platform
Ad revenue to grow at 12.6 per cent CAGR by 2021: IPG Magna
Ad revenue to grow at 12.6 per cent CAGR by 2021: IPG Magna
Global sentiment with Mondelez is much better than it is in India, but we will fix it together: Sanjay Nazerali, Carat Global
Global sentiment with Mondelez is much better than it is in India, but we will fix it together: Sanjay Nazerali, Carat Global
Global sentiment with Mondelez is much better than it is in India, but we will fix it together: Sanjay Nazerali, Carat Global
Global sentiment with Mondelez is much better than it is in India, but we will fix it together: Sanjay Nazerali, Carat Global
Sports tides over demonetisation blues: ESP Properties Study
Sports tides over demonetisation blues: ESP Properties Study
Amagi Media Labs launches new measuring tool
Amagi Media Labs launches new measuring tool
Shashi Sinha and Jonah Goodhart discuss measurement at Ad Club’s media review
Shashi Sinha and Jonah Goodhart discuss measurement at Ad Club’s media review
In Digital
Ad Club to host Media Review on October 13
Ad Club to host Media Review on October 13
Sports sponsorship grew by 12.3% in 2015: ESP SportzPower Report
Sports sponsorship grew by 12.3% in 2015: ESP SportzPower Report
February 29: RIP TAM Ratings
February 29: RIP TAM Ratings
Media agencies see Digital advertising growing most in 2016
Media agencies see Digital advertising growing most in 2016
TAM India to exit TV viewership measurement from Feb 29
TAM India to exit TV viewership measurement from Feb 29
Don’t see mobile as an extension of traditional media: Industry experts
Don’t see mobile as an extension of traditional media: Industry experts
In Digital
Its advantage TV ratings as BARC ratings become sole currency, say industry experts
Its advantage TV ratings as BARC ratings become sole currency, say industry experts
BARC acquires TAM’s people meters to become sole ratings body
BARC acquires TAM’s people meters to become sole ratings body
Lowe tops R3’s New Business League 2014 for Indian creative agencies
Lowe tops R3’s New Business League 2014 for Indian creative agencies
TAM to certify ad spots on Amagi’s geo-targeted ad network
TAM to certify ad spots on Amagi’s geo-targeted ad network
Carat ranks No. 1 in R3 New Business League
Carat ranks No. 1 in R3 New Business League
GroupM revises ad spend growth to 12.5%
GroupM revises ad spend growth to 12.5%
Rebranded Eikona to provide one-stop solutions for Earned Media management
Rebranded Eikona to provide one-stop solutions for Earned Media management
TAM’s Pradeep Hejmadi to join Zee TV as Business Head
TAM’s Pradeep Hejmadi to join Zee TV as Business Head
FICCI-KPMG projects Indian M&E industry at Rs 1,786 bn by 2018
FICCI-KPMG projects Indian M&E industry at Rs 1,786 bn by 2018
Interactive Television introduces cinema audit & monitoring for brands
Interactive Television introduces cinema audit & monitoring for brands
Radio: Show me the money!
Radio: Show me the money!
In Radio
ASCI & TAM launch National Advertising Monitoring Service
ASCI & TAM launch National Advertising Monitoring Service