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Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Average time spent on television goes marginally up in India, says Zenith
Average time spent on television goes marginally up in India, says Zenith
In Digital
Zenith wins global media business for Lactalis
Zenith wins global media business for Lactalis
India adex to grow by 15% to reach Rs 72,169 crore in 2019, forecasts Zenith
India adex to grow by 15% to reach Rs 72,169 crore in 2019, forecasts Zenith
In Digital
65% of digital media to be programmatic in 2019, predicts Zenith
65% of digital media to be programmatic in 2019, predicts Zenith
In Digital
Zenith India appoints Jai Lala as COO and Ajit Gurnani as CCO
Zenith India appoints Jai Lala as COO and Ajit Gurnani as CCO
Zenith wins media duties for Welspun’s domestic business
Zenith wins media duties for Welspun’s domestic business
Zenith wins media duties for Spykar
Zenith wins media duties for Spykar
Zenith wins media mandate for HDFC Life
Zenith wins media mandate for HDFC Life
Mobile internet to reach 28% of media use in 2020, says Zenith’s Media Consumption Forecasts 2018
Mobile internet to reach 28% of media use in 2020, says Zenith’s Media Consumption Forecasts 2018
Zenith publishes Global Intelligence: 2018 The Year Ahead
Zenith publishes Global Intelligence: 2018 The Year Ahead
Zenith India aims to grow faster than the market
Zenith India aims to grow faster than the market
Ex-Zenith Ambika Srivastava on advisory board of directors of VuLiv Player
Ex-Zenith Ambika Srivastava on advisory board of directors of VuLiv Player
In Digital
Zenith retains Nestle’s consolidated media duties
Zenith retains Nestle’s consolidated media duties
Internet will account for 15.4% of total adspend in India by 2020: Zenith
Internet will account for 15.4% of total adspend in India by 2020: Zenith
In Digital
Honeywell hands over media duties for its air purifier to Zenith
Honeywell hands over media duties for its air purifier to Zenith
Zenith wins media duties of dairy major Lactalis
Zenith wins media duties of dairy major Lactalis
Zenith’s new biannual client survey puts media & entertainment advertisers on top
Zenith’s new biannual client survey puts media & entertainment advertisers on top
Zenith wins media mandate for Citrus Pay and LazyPay
Zenith wins media mandate for Citrus Pay and LazyPay
Zenith launches new global brand vision and identity
Zenith launches new global brand vision and identity
Zenith announces three senior appointments
Zenith announces three senior appointments
Zenith turns Google Search into Voting Engine for Maggi
Zenith turns Google Search into Voting Engine for Maggi
In Digital
Singapore Tourism Board awards global media duties to Zenith
Singapore Tourism Board awards global media duties to Zenith
Cross-device storytelling, shoppable content among Zenith’s AI trends
Cross-device storytelling, shoppable content among Zenith’s AI trends
In Digital
Zenith AdEx Forecast: Indian adspend to reach Rs 54,344 cr in 2017, up 11.2%
Zenith AdEx Forecast: Indian adspend to reach Rs 54,344 cr in 2017, up 11.2%