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Music show VYRL Fever Top 10 is 19 episodes old
Music show VYRL Fever Top 10 is 19 episodes old
In Radio
Tanishq encapsulates emotions that run across customer’s mind while buying jewellery
Tanishq encapsulates emotions that run across customer’s mind while buying jewellery
Interactive launches ‘Cinema In A Box’, a data-led intelligence platform for cinema
Interactive launches ‘Cinema In A Box’, a data-led intelligence platform for cinema
WARC highlights three main trends from 2019 Effective 100
WARC highlights three main trends from 2019 Effective 100
Publicis Groupe to buy email and data marketing giant Epsilon for $4.4 bn
Publicis Groupe to buy email and data marketing giant Epsilon for $4.4 bn
Goafest 2019: Choice-making for the consumer must be made simpler, says Ravi Desai of Amazon
Goafest 2019: Choice-making for the consumer must be made simpler, says Ravi Desai of Amazon
How advertisers are taking the Ekam challenge
How advertisers are taking the Ekam challenge
Media industry growing but fragmentation of digital remains a concern for agencies and marketers
Media industry growing but fragmentation of digital remains a concern for agencies and marketers
India secures 34 shortlists at 2019 APAC Effie Awards
India secures 34 shortlists at 2019 APAC Effie Awards
RPSG-FMCG targets Rs 10,000 crore turnover by 2025, expects Too Yumm! to be a Rs 600-crore brand next year
RPSG-FMCG targets Rs 10,000 crore turnover by 2025, expects Too Yumm! to be a Rs 600-crore brand next year
Ekam in its current form is half-baked, feel top advertisers
Ekam in its current form is half-baked, feel top advertisers
In Digital
Laqshya Media Group’s new tool measures effectiveness and media value of outdoor campaigns
Laqshya Media Group’s new tool measures effectiveness and media value of outdoor campaigns
In OOH
Commentary: Why is Google shying away from giving access for content measurement to Ekam?
Commentary: Why is Google shying away from giving access for content measurement to Ekam?
Premium publishers to rise if YouTube and Facebook deny access to Ekam for content measurement, feels Brightcove’s Greg Armshaw
Premium publishers to rise if YouTube and Facebook deny access to Ekam for content measurement, feels Brightcove’s Greg Armshaw
In Digital
Commentary: ISA not getting all advertisers on board on Ekam to have a wide-ranging impact
Commentary: ISA not getting all advertisers on board on Ekam to have a wide-ranging impact
Commentary: How blocking Ekam will be a self-goal for Google
Commentary: How blocking Ekam will be a self-goal for Google
Guest Times: Using Instagram Analytics to boost ROI
Guest Times: Using Instagram Analytics to boost ROI
Differentiation will be our biggest advantage in the new tariff regime, says Viacom18's Ferzad Palia
Differentiation will be our biggest advantage in the new tariff regime, says Viacom18's Ferzad Palia
Commentary: Ekam stuck — is ISA hand in glove with Google and Nielsen?
Commentary: Ekam stuck — is ISA hand in glove with Google and Nielsen?
The bond with viewers will drive business in new tariff regime, says Colors’ Nina Elavia Jaipuria
The bond with viewers will drive business in new tariff regime, says Colors’ Nina Elavia Jaipuria
India's media consumption growing at 9% CAGR over past six years: BCG report
India's media consumption growing at 9% CAGR over past six years: BCG report
Indian marketers set to increase investment in ‘outcome-driven media’: Xaxis
Indian marketers set to increase investment in ‘outcome-driven media’: Xaxis
Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma
Content and digital evolving but businesses still need TV and print to build brands: Wavemaker’s Kartik Sharma
India to have 650 million smartphone users by 2022, monthly data consumption to hit 18 GB
India to have 650 million smartphone users by 2022, monthly data consumption to hit 18 GB
In Digital
News viewership up in Week 33 on back of Kerala Floods, Vajpayee’s demise
News viewership up in Week 33 on back of Kerala Floods, Vajpayee’s demise