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The Silent Betrayal - How Advertising let down the faithful. Chapter 5.
The Silent Betrayal - How Advertising let down the faithful. Chapter 5.
M&E growth may be flat in 2020 if the Covid-19 crisis ends in a month, says Ashish Pherwani of EY India
M&E growth may be flat in 2020 if the Covid-19 crisis ends in a month, says Ashish Pherwani of EY India
Government should restore normalcy in radio sector in desperate times: Nisha Narayanan of Red FM
Government should restore normalcy in radio sector in desperate times: Nisha Narayanan of Red FM
In Radio
Red FM to give industry awards a miss amid growing financial uncertainty
Red FM to give industry awards a miss amid growing financial uncertainty
In Radio
DAN asks brands to avoid tactical campaigns capitalising on Covid-19
DAN asks brands to avoid tactical campaigns capitalising on Covid-19
Vista Communications creates campaign for Super Shakti TMT, aims to break stereotype in communication
Vista Communications creates campaign for Super Shakti TMT, aims to break stereotype in communication
General Insurance Council marks Rs 80 crore to promote Faayde Ki Baat campaign
General Insurance Council marks Rs 80 crore to promote Faayde Ki Baat campaign
Talks of consolidation in OTT are a myth, says Sudhanshu Vats of Viacom18
Talks of consolidation in OTT are a myth, says Sudhanshu Vats of Viacom18
WARC Global Ad Trends: The Alphabet and Facebook 'duopoly' is now worth more to advertisers than TV
WARC Global Ad Trends: The Alphabet and Facebook 'duopoly' is now worth more to advertisers than TV
AAAI to celebrate 2020 as Platinum Jubilee Year
AAAI to celebrate 2020 as Platinum Jubilee Year
Branded content, ad revenue to be key monetisation channels for audio OTT industry, says Hemant Mehta of Kantar
Branded content, ad revenue to be key monetisation channels for audio OTT industry, says Hemant Mehta of Kantar
In Digital
Nisha Narayanan honoured as ‘Business Leader of the Year’ at Dadasaheb Phalke International Film Festival 2020
Nisha Narayanan honoured as ‘Business Leader of the Year’ at Dadasaheb Phalke International Film Festival 2020
Johnson and Johnson focuses on transparency in brand communication
Johnson and Johnson focuses on transparency in brand communication
HDFC Ergo Health unveils ‘Bad New – Good News’ campaign with Nawazuddin Siddiqui
HDFC Ergo Health unveils ‘Bad New – Good News’ campaign with Nawazuddin Siddiqui
Indian adspends estimated to grow at 10.7% in 2020, says GroupM
Indian adspends estimated to grow at 10.7% in 2020, says GroupM
IndiaFirst Life launches #YeTohCertainHai campaign
IndiaFirst Life launches #YeTohCertainHai campaign
IDBI Federal Life Insurance to spend 60% of total adspend on digital
IDBI Federal Life Insurance to spend 60% of total adspend on digital
Radio stations are no more music channels, but full-fledged content creators, says Nisha Narayanan of Red FM
Radio stations are no more music channels, but full-fledged content creators, says Nisha Narayanan of Red FM
In Radio
ASCI upheld complaints against 137 advertisements in October 2019
ASCI upheld complaints against 137 advertisements in October 2019
Aditya Birla Sun Life Mutual Fund explains how to #WinWithSIP through campaign
Aditya Birla Sun Life Mutual Fund explains how to #WinWithSIP through campaign
Marketing 2020: We plan to strengthen our marketing outreach in 2020, says Karan Shroff, VP Marketing, Unacademy
Marketing 2020: We plan to strengthen our marketing outreach in 2020, says Karan Shroff, VP Marketing, Unacademy
My FM launches a women security campaign, ‘My FM hai Why FM- Sawal Uthao Beti Bachao’
My FM launches a women security campaign, ‘My FM hai Why FM- Sawal Uthao Beti Bachao’
In Radio
For Uniqlo, the product is the hero and its performance is the core
For Uniqlo, the product is the hero and its performance is the core
Big Ganga hosts fifth edition of International Bhojpuri Film Awards 2019 in Singapore
Big Ganga hosts fifth edition of International Bhojpuri Film Awards 2019 in Singapore
News18.com announces third edition of Tech & Auto Awards 2019 on December 10
News18.com announces third edition of Tech & Auto Awards 2019 on December 10
In Digital