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316 finalists for Effie 2020
316 finalists for Effie 2020
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Guest Times: Leveraging the power of insights
Guest Times: Leveraging the power of insights
 Consolidation in media and entertainment: what does it mean for the sector?
Consolidation in media and entertainment: what does it mean for the sector?
TV must sharpen creativity to keep pace with other mediums: Manisha Sharma of Colors
TV must sharpen creativity to keep pace with other mediums: Manisha Sharma of Colors
Legacy agency heads are not focusing much on digital in India, says Martin Sorrell
Legacy agency heads are not focusing much on digital in India, says Martin Sorrell
In Digital
Fujifilm India campaign says ‘never stop believing, innovating, changing and challenging’
Fujifilm India campaign says ‘never stop believing, innovating, changing and challenging’
ShortsTV aims at aggressive expansion plan in India
ShortsTV aims at aggressive expansion plan in India
Emvies 2019: Mindshare and HUL back to the top
Emvies 2019: Mindshare and HUL back to the top
SET Business Head Danish Khan to also head SonyLiv as Uday Sodhi moves on
SET Business Head Danish Khan to also head SonyLiv as Uday Sodhi moves on
In Digital
In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
MX Player become ‘#IdeaChor’ on social media, confuses netizens
MX Player become ‘#IdeaChor’ on social media, confuses netizens
In Digital
How sustainable is Colors Telugu’s digital-first launch model?
How sustainable is Colors Telugu’s digital-first launch model?
Wonderchef partners with Social Beat to expand brand presence via digital
Wonderchef partners with Social Beat to expand brand presence via digital
In Digital
How Jio GigaFiber will impact OTT platforms
How Jio GigaFiber will impact OTT platforms
In OTT
For us, consumer is the biggest medium, says Raj Kamble of Famous Innovations
For us, consumer is the biggest medium, says Raj Kamble of Famous Innovations
Airtel ups its digital entertainment game with Airtel Xstream
Airtel ups its digital entertainment game with Airtel Xstream
In Digital
Emvies 2019: 272 case studies shortlisted
Emvies 2019: 272 case studies shortlisted
69% Indian consumers ready to pay for more premium content on OTT if priced economically: MoMagic Survey
69% Indian consumers ready to pay for more premium content on OTT if priced economically: MoMagic Survey
In OTT
WARC: Global cinema ad market to be worth $4.6bn this year, a 6.8% rise from 2018
WARC: Global cinema ad market to be worth $4.6bn this year, a 6.8% rise from 2018
Airtel rebrands OTT platform Airtel TV to Airtel Xstream
Airtel rebrands OTT platform Airtel TV to Airtel Xstream
In OTT
Flipkart takes on Amazon with free video streaming service
Flipkart takes on Amazon with free video streaming service
In Digital
Content and distribution are pillars of our growth strategy: Ali Hussein, Eros Digital
Content and distribution are pillars of our growth strategy: Ali Hussein, Eros Digital
In Digital
OTT and government's infrastructure spending will boost OOH industry, says Rachana Lokhande of Kinetic India
OTT and government's infrastructure spending will boost OOH industry, says Rachana Lokhande of Kinetic India
In OOH