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Consolidation in media and entertainment: what does it mean for the sector?
Consolidation in media and entertainment: what does it mean for the sector?
In Television
ShortsTV aims at aggressive expansion plan in India
ShortsTV aims at aggressive expansion plan in India
In Television
69% Indian consumers ready to pay for more premium content on OTT if priced economically: MoMagic Survey
69% Indian consumers ready to pay for more premium content on OTT if priced economically: MoMagic Survey
In Digital
OTT and government's infrastructure spending will boost OOH industry, says Rachana Lokhande of Kinetic India
OTT and government's infrastructure spending will boost OOH industry, says Rachana Lokhande of Kinetic India
In OOH
Data tech, personalisation, great storytelling and purpose-led direction will lead marcom in 2019: Neil George
Data tech, personalisation, great storytelling and purpose-led direction will lead marcom in 2019: Neil George
In Advertising
Viewers’ discoverability of content is the next challenge for OTT players: Amazon’s Ravi Desai
Viewers’ discoverability of content is the next challenge for OTT players: Amazon’s Ravi Desai
In Digital
T-Series enters digital space, to produce content for leading OTT platforms
T-Series enters digital space, to produce content for leading OTT platforms
In Digital
English entertainment channels reel from OTT effect, struggling to fill ad slots
English entertainment channels reel from OTT effect, struggling to fill ad slots
In Television
Discovery Jeet to go on air on February 12
Discovery Jeet to go on air on February 12
In Television
What Disney-Fox deal may mean for Indian market
What Disney-Fox deal may mean for Indian market
In Television
GroupM Brew 2020: OTT space is not as fragmented as most people think, says Tarun Katial of Zee5
GroupM Brew 2020: OTT space is not as fragmented as most people think, says Tarun Katial of Zee5
In Digital
In-depth: Social media banter: Boon or bane for brands
In-depth: Social media banter: Boon or bane for brands
In In-depth
We will be India’s first AVOD platform to soon have a profitable business, says Akash Banerji of Voot
We will be India’s first AVOD platform to soon have a profitable business, says Akash Banerji of Voot
In Digital
McCann and Ogilvy Group named Effie India 2020 Agency of the Year
McCann and Ogilvy Group named Effie India 2020 Agency of the Year
In Advertising
2020 looks tough for ad agencies but firms focusing on data and technology may do well, says Dheeraj Sinha of Leo Burnett
2020 looks tough for ad agencies but firms focusing on data and technology may do well, says Dheeraj Sinha of Leo Burnett
In Advertising
316 finalists for Effie 2020
316 finalists for Effie 2020
In Advertising
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
In-depth: Is OTT advertising suffering in the absence of third-party measurement?
In In-depth
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
Global advertisers will increase adspend by 4.3% in 2020 but commercial audiences will shrink by 1.6%, says Zenith
In Advertising
Guest Times: Leveraging the power of insights
Guest Times: Leveraging the power of insights
In Guest Times
TV must sharpen creativity to keep pace with other mediums: Manisha Sharma of Colors
TV must sharpen creativity to keep pace with other mediums: Manisha Sharma of Colors
In Television
Legacy agency heads are not focusing much on digital in India, says Martin Sorrell
Legacy agency heads are not focusing much on digital in India, says Martin Sorrell
In Digital
Fujifilm India campaign says ‘never stop believing, innovating, changing and challenging’
Fujifilm India campaign says ‘never stop believing, innovating, changing and challenging’
In Ad Craft
Emvies 2019: Mindshare and HUL back to the top
Emvies 2019: Mindshare and HUL back to the top
In Advertising
SET Business Head Danish Khan to also head SonyLiv as Uday Sodhi moves on
SET Business Head Danish Khan to also head SonyLiv as Uday Sodhi moves on
In Digital
In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
In-depth: Six months after NTO, niche broadcasters see at least 25% fall in ad revenue
In In-depth