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Asian Paints makes a case for social status upgrade with its Tractor Emulsions
Asian Paints makes a case for social status upgrade with its Tractor Emulsions
Airtel seeks to dominate the duel for faster downloads with 4G
Airtel seeks to dominate the duel for faster downloads with 4G
Industry stalwarts highlight ways to retain consumer attention at Ad Club’s Media Review
Industry stalwarts highlight ways to retain consumer attention at Ad Club’s Media Review
Sandipan Bhattacharyya returns to Grey’s fold as Chief Creative Officer
Sandipan Bhattacharyya returns to Grey’s fold as Chief Creative Officer
Vectus gives a dramatic twist to a low-involvement category
Vectus gives a dramatic twist to a low-involvement category
In
“A brand will gel with a civilisation if it has the necessary resonance”
“A brand will gel with a civilisation if it has the necessary resonance”
Goafest 2015: Of Gods as brands and croissants cut in half
Goafest 2015: Of Gods as brands and croissants cut in half
Goafest 2015: Arnab Goswami makes a case for ‘relevant journalism’
Goafest 2015: Arnab Goswami makes a case for ‘relevant journalism’
Lay’s taps into World Cup fervour with ‘Yeh Game Hi Hai
Taste Ka’
Lay’s taps into World Cup fervour with ‘Yeh Game Hi Hai
Taste Ka’
Colors urges people to break their silence through ‘Code Red’
Colors urges people to break their silence through ‘Code Red’
IDBI Federal’s promise of ‘Befikar, Umar Bhar’
IDBI Federal’s promise of ‘Befikar, Umar Bhar’
Pizza Hut spoils viewers for choice
Pizza Hut spoils viewers for choice
Raymond breaks cliché in its new ad
Raymond breaks cliché in its new ad
PepsiCo evocatively brings back the joy of #GharWaliDiwali
PepsiCo evocatively brings back the joy of #GharWaliDiwali
McDonald’s dares viewers to choose
McDonald’s dares viewers to choose
CarWale unveils first-ever campaign
CarWale unveils first-ever campaign
Guest Times: IRS 2013 – Heads or tails
Guest Times: IRS 2013 – Heads or tails
Godrej & JWT make men ‘Dance to Women’s Tune’
Godrej & JWT make men ‘Dance to Women’s Tune’
In Digital
Interview: Rajdeep Sardesai, Editor-in-Chief, CNN-IBN, IBN7 & IBN Lokmat
Interview: Rajdeep Sardesai, Editor-in-Chief, CNN-IBN, IBN7 & IBN Lokmat
Mindshare strengthens Consulting and Analytics discipline
Mindshare strengthens Consulting and Analytics discipline
Honda CB Trigger teaches youth to 'Untame Yourself'
Honda CB Trigger teaches youth to 'Untame Yourself'
Oreo asks ‘Which is more chocolaty? The cookie or the cream?’
Oreo asks ‘Which is more chocolaty? The cookie or the cream?’
Mahesh Manjarekar forays into television with ‘Tuza Maza Jamena’ on Zee Marathi
Mahesh Manjarekar forays into television with ‘Tuza Maza Jamena’ on Zee Marathi
Makemytrip.com uses cricketers to reinforce hotel booking brand promise
Makemytrip.com uses cricketers to reinforce hotel booking brand promise
FICCI Frames 2013: Talking to a billion consumers
FICCI Frames 2013: Talking to a billion consumers