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Absence of independent digital measurement hurts Hotstar's IPL viewership claims but will it impact future ad revenues?
Absence of independent digital measurement hurts Hotstar's IPL viewership claims but will it impact future ad revenues?
In Digital
The 120 Media Collective announces key elevations
The 120 Media Collective announces key elevations
Isobar launches voice-enabled mobile banner for Godrej Security Solutions
Isobar launches voice-enabled mobile banner for Godrej Security Solutions
10 Indians among 413 jury members at Cannes Lions 2018
10 Indians among 413 jury members at Cannes Lions 2018
Goafest 2018: The Social Street is Abbys Creative Agency of the Year, Early Man Films bags only Grand Prix
Goafest 2018: The Social Street is Abbys Creative Agency of the Year, Early Man Films bags only Grand Prix
Goafest 2018: Early Man Films shines with maximum Abbys on Day 2, The Social Street follows
Goafest 2018: Early Man Films shines with maximum Abbys on Day 2, The Social Street follows
How brands celebrated International Women’s Day
How brands celebrated International Women’s Day
This Valentine’s Day, brands take a different route to advertising
This Valentine’s Day, brands take a different route to advertising
Bira 91 assigns digital mandate to Isobar
Bira 91 assigns digital mandate to Isobar
Milind Soman invites all for a 7-hour sleep marathon in witty Duroflex campaign
Milind Soman invites all for a 7-hour sleep marathon in witty Duroflex campaign
Artificial intelligence will meet emotional intelligence in 2018, predicts Isobar Augmented Humanity Report
Artificial intelligence will meet emotional intelligence in 2018, predicts Isobar Augmented Humanity Report
In Digital
Godrej launches premium furniture brand 'Script', earmarks Rs 25-30 crore for marketing
Godrej launches premium furniture brand 'Script', earmarks Rs 25-30 crore for marketing
The Digital Street takes on board Praveen Raj as Senior Creative Director
The Digital Street takes on board Praveen Raj as Senior Creative Director
In Digital
Six essentials for a future-ready agency
Six essentials for a future-ready agency
Isobar appoints Suraj Nagappa as Vice-President
Isobar appoints Suraj Nagappa as Vice-President
Emvies 2017: Mindshare retains Agency of the year; Star India, Vodafone named Client of the year
Emvies 2017: Mindshare retains Agency of the year; Star India, Vodafone named Client of the year
Spikes Asia 2017: Taproot Dentsu is the County Agency of the year - India
Spikes Asia 2017: Taproot Dentsu is the County Agency of the year - India
DAN launches Amplifi, Kartik Iyer to lead
DAN launches Amplifi, Kartik Iyer to lead
Spikes Asia 2017: India scores 80 shortlists in 13 categories
Spikes Asia 2017: India scores 80 shortlists in 13 categories
Godrej & Boyce appoints Starcom and Isobar as media and digital agencies
Godrej & Boyce appoints Starcom and Isobar as media and digital agencies
Rajnigandha: The taste of success
Rajnigandha: The taste of success
Vizeum wins media mandate for Mathrubhumi Group
Vizeum wins media mandate for Mathrubhumi Group
Rising Star: Maitri Ramkumar, Copy Supervisor, Isobar Bangalore
Rising Star: Maitri Ramkumar, Copy Supervisor, Isobar Bangalore
Isobar brings integrated video Chatbot technology for Maruti Suzuki Dzire
Isobar brings integrated video Chatbot technology for Maruti Suzuki Dzire
In Digital
In-depth: Influencer marketing — doing it right
In-depth: Influencer marketing — doing it right