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Viewership share of HD channels grew by 160 per cent in 2 years: BARC’s THiNK Newsletter
Viewership share of HD channels grew by 160 per cent in 2 years: BARC’s THiNK Newsletter
Patanjali was indeed beneficial for us, says Bajaj Corp’s Sandeep Verma
Patanjali was indeed beneficial for us, says Bajaj Corp’s Sandeep Verma
MICA team wins at WATConsult’s WAT’s Your Big Idea 2.0
MICA team wins at WATConsult’s WAT’s Your Big Idea 2.0
In Digital
Price war and GST pull Vodafone India operating profit down by 39%
Price war and GST pull Vodafone India operating profit down by 39%
In Digital
In-depth: Indian media agencies getting future-ready (Part-II)
In-depth: Indian media agencies getting future-ready (Part-II)
GEC Watch: Zee TV rises to the top in U+R and urban markets
GEC Watch: Zee TV rises to the top in U+R and urban markets
WARC Global ad trends report: TV takes almost two-thirds of successful big-budget ad campaigns
WARC Global ad trends report: TV takes almost two-thirds of successful big-budget ad campaigns
Sony Max2 depicts the magic of evergreen movies in its new spot
Sony Max2 depicts the magic of evergreen movies in its new spot
Independent digital news platforms will not survive, says India Today’s Kalli Purie
Independent digital news platforms will not survive, says India Today’s Kalli Purie
In Print
Zee Kannada to launch a new show Vidya Vinayaka from October 30
Zee Kannada to launch a new show Vidya Vinayaka from October 30
HUL ups ad spend by 20% in Q2FY18
HUL ups ad spend by 20% in Q2FY18
SPN secures exclusive media rights of Cricket Australia
SPN secures exclusive media rights of Cricket Australia
H&R Johnson eyes top slot in ceramic tiles market
H&R Johnson eyes top slot in ceramic tiles market
Disney to shut bindass Play, to shift music programming to bindass
Disney to shut bindass Play, to shift music programming to bindass
Afternoon slots take a siesta on Hindi GECs
Afternoon slots take a siesta on Hindi GECs
If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta
If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta
How demonetisation helped Housing.com get back on track
How demonetisation helped Housing.com get back on track
Patanjali is a lesson for all marketers that disruption can happen anytime: Marico CMO Anuradha Aggarwal
Patanjali is a lesson for all marketers that disruption can happen anytime: Marico CMO Anuradha Aggarwal
Ad Stand: Comparative advertising – Daring and Dud
Ad Stand: Comparative advertising – Daring and Dud
Margin will improve if agencies are more accountable and clients more enlightened, says Govind Pandey of TBWA
Margin will improve if agencies are more accountable and clients more enlightened, says Govind Pandey of TBWA
It’s about India relevant content rather than India produced content, says Swati Mohan of National Geographic
It’s about India relevant content rather than India produced content, says Swati Mohan of National Geographic
MIB issued licences to nine TV channels in July
MIB issued licences to nine TV channels in July
ASCI upheld complaints against 117 out of 154 ads in May 2017
ASCI upheld complaints against 117 out of 154 ads in May 2017
DB Corp PAT grows by 6% YOY in Q1 of FY17-18
DB Corp PAT grows by 6% YOY in Q1 of FY17-18
In Print
Zee shuts shop on Zindagi channel; moves content to Ozee
Zee shuts shop on Zindagi channel; moves content to Ozee